it depends who my reader is...oh wait, I just took a page out of Roger D. Mucci  and Michael Jacobs book.... useful little phrase!!!

Useful.  Hmm.   Many here will think I will reply "It Depends" and sometimes(okay, often) that's true but actually I'm here for the pie(the virtual variety, of course).   

Isn't that right, Kathleen Daniels, Roger D. Mucci, Barbara Todaro, Ryan Huggins - Thousand Oaks, CA, Tony and Suzanne Marriott, Associate Brokers ?

How to tips for Buyers or Sellers are always a hit, as are localism posts about nbrhds, local events, etc are great for the seo.

Coal,

I am afraid I am going to have to parrot my answer with Barbara Todaro , it does depend as our depend guru Michael Jacobs often says...it is his mantra.  A

It depends on the reader and what you're trying to accomplish.

My Readers enjoy reading about my listings, home improvements, recipes and anything about pets!   Know your own audience  

Anything that saves time, money, explains the real estate process. Whatever helps avoid confusion, sets the right expectations is delivered tooverbooked,  happy campers. The guys and gals online don't have much time. Don't waste it.

Local information.

For views, localism get the most clicks for me but the most contacts and calls from from neighborhood posts. 

It depends on which readers I want to attract -

• bloggers who could refer me business?
• buyers looking for a home in my community?
• people who are planning to sell a house in the immediate future.

You provide your content accordingly.

For trade - it's re practices info; for general public it's local events.

That content which makes them go to my website or call me.

Local posts and events are the most popular among my posts. 

Anything that avoids ME or I. I prefer THEY and THEM.

If I'm targeting my market area there is no question community and neighborhood profiles, activities and events, market reports, and information about buying and selling for buyers and sellers is what they want!

Community and neighborhood profiles, market reports, and information about buying and selling for buyers and sellers.  But other readers, say agents, would probably prefer tips on how to improve their business and marketing and sell more real estate

daily life

Coal Infantino I am looking through old Q&A and happened upon this one.  Market reports and neighborhood information seem to garner the most leads for me.  So, you procure your "party" people with the pretty pictures in neighborhood posts and your "power" people with your market reports!  

Anything to do with the transaction.

Community posts that tell what life is like living in that area - places of interest, events, schools, etc.

Best to focus on content on those you are trying to reach/target market.   I put myself in their shoes and ask what are their needs, concerns and try to address those questions. 

Topics of interest to them.

Assuming that your target audience is Buyers and Sellers, go with local market data, community reports, how-to's.

I agree with Patricia Kennedy's response.

That would depend on who my readers are. I have many different species of readers.  

Life...Love...Intimacy & Purpose does it for me...All subjects fit that criteria

local RE market news, schools...

You mean we have readers? Nah!

 Who is your audience?

Here on AR, with a Rainer account, you need to focus on any of the four things people will actually pay for. Currency is time. (Easier, faster, cheaper, better.)  Be aware, no one wants to learn anything new. They do want to continue what they are doing, but doing it easier, faster, cheaper or better.

If you are a real estate agent talking to home buyer or sellers, your topics would be related to one of the five decisions everyone must make every year.

The obvious:  How to be more efficient and make more money in real estate.