Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Marte Cliff, Your real estate writer
(Marte Cliff Copywriting)
Comments 74
If you read many of my posts and/or comments, you know I believe in prospecting – by both email and direct mail.You may also know that to receive any kind of prospecting letter in our community is a rare occurrence. That said, I always read the ones that do arrive.This week I got a doozie.I will ...

By Melissa Tracht, NYC Website Publisher & Coach
(NYC Insider Guide LTD)
Comments 1
Running a website can be easy, fun and very low cost. If you have no idea what to write about, or why your competitors outpace you in the search engines, consider some of these free (or very low cost) tools that will completely change the way you approach blogging to secure your top spots online....

By Hugh Thomas Lorch, Luxury Home Sales Training
(Sterling Fine Properties)
Comments 2
There are 70+ YouTube Videos available for your viewing on  Higher End Home Sales..They cover everything from mindset, marketing to tactics and strategies for capturing higher end clients..Some of the strategies include: Here's a list of them .. Linkedin Strategy .. Open House - Co-Marketing with...

By Peter Mohylsky, Let me help you find your path to the beach.
(PrimeSouth Properties)
Comments 0
89 Palmeira Way, Seagrove Beach, FL Get Directions Click Here Description Photos Maps & Local Schools Print Reviews $ Click for current price 4 BEDROOMS | 6 Baths (5 full, 1 half ) BATHROOMS | 2556 SqFt This elegant Mediterranean style home is being sold fully furnished. Is is located in the gat...

By Pooja Khanna, Making your dream come true
(sedatetech)
Comments 2
When used correctly, there are few methods that can be as powerful as online marketing for real estate. One of the best things about it is that you can pay based only on performance depending on the method you use, and it is also very easy to quantify results. Still, too many real estate agents m...

By Sarah Layton | Copywriter & Inman Star Contributor, I provide real estate content marketing services
(Best Real Estate Writer, a Layton Media brand)
Comments 0
Did you know that your real estate content can be used for more than just generating leads? It can also be monetized in several ways that will make you serious money in your sleep. I’m talking about five figures per month in passive income! I hear about it all the time from my clients that they h...

By Hugh Thomas Lorch, Luxury Home Sales Training
(Sterling Fine Properties)
Comments 4
Not exactly .. I am still nice but am done trying nicely to get this point across!You keep listening to brokers, team leaders, gurus, and lead generation companies..STOP!!They keep saying the same thing and you should run from the same old advice (it's old)They keep telling you to call Expired, F...

By Richard Weeks, REALTOR®, Broker
Comments 11
Here is the North Texas  Real Estate market update as of 10/17/19.New properties for sale 429Back on market listings 91 Price decrease listings 611Price Increase listings 47 Active kick out listings 11Active option contract listings 275Active contingent listings 55Pending listings 324Sold listing...

By Pam Dent, REALTOR® - Charlottesville Virginia Homes / Horse
(Gayle Harvey Real Estate, Inc.)
Comments 3
Welcome to your new equestrian property in Virginia!Nestled on 40 gently rolling acres is an exceptional Virginia equestrian facility that has everything a discerning horseman could wish for. Known as Garden Gate Stables, this horse farm is an ideal place to raise your horses and enjoy a serene a...

By Elizabeth Straessle, MRP, ~Military Spouse~ AllAmericanHomeSourceRealty.co
(All American Home Source Realty, LLC)
Comments 1
This beautifully-updated home in Ingleside is waiting for you! Are convenient location, privacy, and affordability your top priorities in looking for a home? If your answer is "Yes!" this Ingleside home for sale is what you're looking for.Nestled in one of the quiet residential subdivisions of In...

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 1
 Listing Details-9900 Thomas Drive 2207 Panama City Beach FL 32408Price: $297,900MLS number: 689806Bedrooms: 2Baths: 3Square Footage: 1148 Call John Skinner (850) 543-5763 to see if this property is still available and arrange a showing. BEAUTIFULLY DECORATED!Best Value on the Beach! The beach ge...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 12
Cottonwood Home in Contract!3 BD - 2 BA - 1490 SF - Covered Deck with ViewsWhat a wonderful sight to see. I got a call late last week from one of my long-time clients, who wanted to buy a home for her grandchild. Within 3 days, we were in contract!  This was a clandestine affair because my client...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
(MyOutDesk)
Comments 0
According to a survey of Realtors around the country, “Only 22 percent of real estate agents work fewer than 30 hours a week — nearly half (49 percent) work 40 hours or more. Furthermore, over half (53 percent) say they work the same hours or more extended today than they did their first year. “F...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
(MyOutDesk)
Comments 0
In this exclusive webinar, we’re going to give you an exact, step-by-step plan to scale your business by creating a multi-channel marketing engine designed to generate massive lead flow for your business. You’ll learn how to combine email, social & content marketing into a single, seamless lead-g...

By Clayton Bonjean, Broker | Owner | MBA
(Mainsail Realty Company)
Comments 0
Grand Dunes is a rental restricted luxury beachfront condo project located in Miramar Beach, FL and near Destin and the Sandestin Resort.  The development offers 2 towers;  The South Tower and The North Tower.  Both towers feature views of the Gulf of Mexico and deeded beach access / frontage.  T...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
(MyOutDesk)
Comments 0
Have you purchased leads only to be too busy to follow up and nurture them? Or have you assigned them to your agents only to find out that they have not reached out to those leads at all? A Real Estate ISA may be the solution to your problems, especially when it comes to inbound and outbound call...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
(MyOutDesk)
Comments 0
You got the lead…now what do you do? You need to call, qualify, and convert the lead from being a simple inquiry into becoming a customer, but this is harder than it looks — and failure to convert is more expensive because its further down your funnel. In this exciting webinar with Daniel Ramsey,...

By Elizabeth Straessle, MRP, ~Military Spouse~ AllAmericanHomeSourceRealty.co
(All American Home Source Realty, LLC)
Comments 2
Calling all new home buyers! If you're looking for a private place to call your own, this beautiful and updated 3-bedroom, 2-bathroom home in Ingleside is what you're looking for. Beautifully maintained and updated, this property is a must-have, especially if you've been wanting to own a home. Yo...

By Peter Mohylsky, Let me help you find your path to the beach.
(PrimeSouth Properties)
Comments 2
This is kinda of a trick question.  Each of us has their own favorite style, it is personality based, location/geography driven and entirely personal.  BUT and that is a big but. When it is time to sell a home, you need to get your personal stuff out of the way and try to figure out what a buyer ...

By Ian Flannigan, Expansion Team Leader & Investing Consultant
(North Texas Real Estate Team)
Comments 2
If the age of technology has taught us one thing, it’s that nothing stays in the spotlight for long. From viral videos that rise and die like wildfires to gadgets that are outdated by the time they hit the shelves, the latest and greatest tech tend to be nothing more than a flash in the pan.This ...