Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
Here is the north Texas real estate market update for the week ending April 1, 2023New properties for sale 3001Back on the market listings 707Price decrease listings 2184Price increase 352Active kick out 84Active option contract 2066Active contingent 384Pending listings 2473Sold listings 2666Expired listings 669Cancelled listings 367Withdrawn listings 46Temporary off market listings 233Coming soon listings 694
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for April 1, 2023New properties for sale 765Back on the market listings 145Price decrease listings 498Price increase 116Active kick out 12Active option contract 271Active contingent 62Pending listings 372Sold listings 681Expired listings 503Cancelled listings 62Withdrawn listings 3Temporary off market listings 36Coming soon listings 97
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By Marte Cliff, Your real estate writer
(Marte Cliff Copywriting)
While reading an article about the benefits of staging, I came across a sentence that said, in part: “…so buyers can see themselves living within the house.”“Within the house” hit a jarring note, so of course I had to find out if it was “just me” or if that truly was the wrong word to use. It wasn’t just me.As it turns out, there are times when either word will do, However, according to  https://grammar.yourdictionary.com , “…“within” and “in” do have a few subtle differences that make one choice better than another.” “Use “in” to show something definite, to substitute into and for inclusion.“ “Use “within” for an estimate or to show something inside boundaries.” What the heck does that mean? It means that the sentence that hit me wrong should have said “in the house.” Here are some exa...
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By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSE
(Commercial Capital Ltd.)
https://flic.kr/p/2me8Dy3 What's Closing - SBA Loans! Yes, SBA loans are taking longer than they used to, and yes, they are a lot of documentation, but they are a CRITICAL piece of liquidity in this market. I had a loan that could not go SBA because the type of business was exempt. It had strong borrowers, buying a strong business, with good credit, willing to put 25% down, BUT there was no real estate collateral. The borrowers did not have equity in homes that could be liened. There was no collateral in the business, it was a simple business-only transaction. EVEN though it was an existing business, and EVEN though it was strong, and EVEN though the borrower had a great experience, credit, and outside income, NO BANK wanted to touch it conventionally. None. Over 20 banks denied them. I...
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By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSE
(Commercial Capital Ltd.)
What’s Closing Now – Bridge Loans! Borrower owned a daycare in Las Vegas, NV. She was an excellent operator with 700 a credit score. She wanted to buy another daycare that she knew was being poorly run. She was able to get the daycare for essentially free, just paying for the property of $750,000. We could not move the SBA loan forward because she did not have two (2) years of tax returns. The borrower started her daycare in 2020 just before Covid hit. The business not only survived, but her 2021 and 2022 numbers were great. SHE DID NOT HAVE TIME TO FILE THE 2021 RETURNS AND CLOSE QUICKLY ENOUGH FOR THE SELLER. Hence, she needed bridge money. Enter…our fund. The deal came in at the beginning of month and had to close by the 25th for the borrower to file for a necessary grant by the dea...
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By Peter Mohylsky
(PMI. Destin)
The last few years have changed the way people use their homes.  Change is good and is one of those things we have no control over.  By the time we talk about the change, it may have changed back.  More people working and schooling from home are looking for spaces with more privacy. But if time has taught us anything, home trends are cyclical. I am not sure if the privacy issue is the same or different from people wanting open floor plans that make a home live bigger.  Now I want to know how you feel about open floor plans: smash or pass?#thehelpfulagent #home #house #houseexpert #listreports #homedesign #homestyle #hometrends #realestate #realestateagent #realtor #smashorpass
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
Source: Statista TikTok is one of the fastest-growing social media platforms and is at the same time viewed critically by the U.S. and numerous European countries due to its alleged connection to China. This past Thursday, TikTok CEO Shou Zi Chew fielded questions at a congressional hearing, with some lawmakers drawing ridicule from netizens for allegedly not understanding the workings of social media apps. The question of to what extent the popular app is directly connected to the CCP is currently unanswered. Critics of the regulatory efforts claim that the increased scrutiny of the application even though it allegedly doesn't collect more or fewer data than U.S.-based social media companies is a symptom of a new Cold War and latent sinophobia. Still, U.S. TikTok users seem to mind giv...
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By Dr. Paula McDonald, Granbury, TX 936-203-0279
(Beam & Branch Realty)
Spring is here in Texas. The flowers are in full bloom, the grass is green, and the real estate market is picking up. The MLS market numbers are all indicating that sales are up and that people are continuing to purchase real estate. If you are considering making a move this Spring, let's talk!Here are some tips to swing into the Spring real estate market:🌸 If you are ready to sell, now is the time to prepare your home. A good cleaning top to bottom, outside and inside, and a de-cluttering are necessary.🌸  Repair needed items. It is best o make any repairs prior to listing your home. Homes that are in tip-top condition are the ones that move the fastest.🌸  Fresh flowers at the entrance create a pop of color and adds a lot of appeal.🌸  Clean the windows inside and out! This is a very imp...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
This is an excellent post with great information. Thanks for sharing it.Have a super fantastic week!Joe Jackson, Realtor-KWCP One huge benefit of AgencyLogic PowerSites is how viral they are. Home sellers love to tell family, friends, neighbors and co-workers about "their" single Property Website and better yet, with our social sharing feature, anyone looking at the Website can also share the property information. Using a powerful share button it is possible to distribute single property Website data to over 200 different online services: Visitors to your single property Website simply click the share button: and then pick from any of the huge list of online Websites (and the list keeps getting bigger!). They then share the Website address to their social networks: Please contact us if ...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for March  31, 2023New properties for sale 846Back on the market listings 120Price decrease listings 360Price increase 43Active kick out 16Active option contract 279Active contingent 63Pending listings 342Sold listings 506Expired listings 52Cancelled listings 86Withdrawn listings 7Temporary off market listings 37Coming soon listings 137
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
One huge benefit of AgencyLogic PowerSites is how viral they are. Home sellers love to tell family, friends, neighbors and co-workers about "their" single Property Website and better yet, with our social sharing feature, anyone looking at the Website can also share the property information.Using a powerful share button it is possible to distribute single property Website data to over 200 different online services:Visitors to your single property Website simply click the share button:and then pick from any of the huge list of online Websites (and the list keeps getting bigger!). They then share the Website address to their social networks:Please contact us if you have questions.
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By RPDFW @ Salas Home Team, #1 Team in Real Estate Specialty Services
(Realty Preferred DFW)
Si anda buscando  viviendas a la Venta en Wylie, Tx de $250.000 a $ 300.000,  llegó al lugar adecuado. Lo asesoraremos  para tomar una decisión inteligente en la adquisición de su vivienda.Desde el préstamo para su propiedad, hasta el cierre. El paso más importante para empezar dicho proceso, es que tenga su préstamo aprobado, o por lo menos que esté pre-aprobado.Hay cientos de programas disponibles para comprar viviendas a la Venta en Wylie, Tx de $250.000 a $ 300.000. Así como programas de ayuda para el enganche.¿ Tiene seguro social,  reporta sus taxes anualmente y tiene historial de trabajo por 2 años? Si cuenta con lo anterior, lo puede hacer con poco o nada de dinero de enganche.Si usted tiene su propio negocio o trabaja como contratista y no reporta mucho dinero en los reportes d...
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By Eric Lawrence Frazier MBA, Founder and CEO of The Power Is Now Media, Inc.
(The Power Is Now Media, Inc. )
 Meet Gary and Laura! With over 25 years of combined experience in Real Estate and Mortgage Lending, we provide exceptional service and expertise to our clients. Laura is also a Spanish-speaking bilingual agent. As your trusted real estate professionals, we understand that buying or selling a home is one of your biggest decisions. That's why we are committed to guiding you every step of the way and ensuring a smooth and stress-free experience. Whether you are a first-time homebuyer or a seasoned investor, we have the knowledge and experience to assist you in achieving your real estate goals. We pride ourselves on providing personalized service to every client. Our team will make the time to understand your unique needs and preferences, and we will work tirelessly to find the perfect pro...
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By RPDFW @ Salas Home Team, #1 Team in Real Estate Specialty Services
(Realty Preferred DFW)
If you're looking for homes for sale in Wylie, TX $250,000 to $300,000          you've come to the right place.We will advise you to make an intelligent decision to buy your home. From your home loan to closing. The most important step to start buying your home is to have your loan approved or at least pre-approved.There are hundreds of programs available to buy  homes for sale in Wylie, TX $250,000 to $300,000.      As well as down payment assistance programs. He has good social security, reports his taxes annually and has a work history for 2 years, he can do it with little or no down payment.If you own your own business or work as a contractor and don't report a lot of money on your tax returns. We also have programs available.If you only have your ITIN and have filed or have not fil...
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By Eric Lawrence Frazier MBA, Founder and CEO of The Power Is Now Media, Inc.
(The Power Is Now Media, Inc. )
 Welcome to Part 3 of the Real Estate Roundtable series, where Tami Bonnell shares her top 5 strategies forsucceeding in the real estate industry. In this video, Tami dives deeper into her strategies and provides valuableinsights on how to excel in the competitive real estate market.As the CEO of EXIT Realty Corp. International and one of the industry's top experts, Tami's advice is invaluable forreal estate professionals looking to take their careers to the next level.This Real Estate Roundtable is brought to you by The Power Is Now Media and hosted by Eric Lawrence Frazier, arenowned real estate broker, investor, and author.In this video, Tami discusses her top 5 strategies in detail, including how to prioritize your actions, the importance ofbuilding relationships, and how to leverag...
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By Eric Lawrence Frazier MBA, Founder and CEO of The Power Is Now Media, Inc.
(The Power Is Now Media, Inc. )
 In this video, we continue our Real Estate Roundtable discussion with Tami Bonnell, CEO of EXIT Realty Corp.International. Tami shares her strategies on how to succeed in the real estate industry, including how to build a team,how to stand out in a crowded market, and how to stay motivated during tough times.As the discussion continues, Tami and host Eric Lawrence Frazier of The Power Is Now Media delve deeper into thereal estate market and the unique challenges and opportunities it presents. They explore the importance of buildingstrong relationships with high-end clients and staying up-to-date on the latest industry trends.Throughout the conversation, Tami offers valuable insights and advice for real estate professionals at all levels.Whether you're just starting or looking to take y...
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By Eric Lawrence Frazier MBA, Founder and CEO of The Power Is Now Media, Inc.
(The Power Is Now Media, Inc. )
 Welcome to The Power Is Now Media's Real Estate Roundtable, where we bring you experts and thought leadersfrom the world of real estate to discuss the latest trends and insights in the industry. In this episode, we are thrilled tointroduce our guest, Tami Bonnell, a highly respected leader in the real estate world with over three decades ofexperience.As the CEO of EXIT Realty Corp. International, Tami Bonnell has been at the forefront of the real estate industry formany years, consistently pushing the boundaries and driving growth and innovation. In this roundtable discussion,Tami shares her insights on the current state of the real estate market, what trends we can expect to see in thecoming years, and how agents and brokers can stay ahead of the curve.As one of the most respected fig...
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By RPDFW @ Salas Home Team, #1 Team in Real Estate Specialty Services
(Realty Preferred DFW)
Si anda buscando  terrenos de Más de un Acre en Wylie, Tx, llegó al lugar adecuado. Lo asesoraremos  para tomar una decisión inteligente en la adquisición de su vivienda.Desde el préstamo para su propiedad, hasta el cierre. El paso más importante para empezar dicho proceso, es que tenga su préstamo aprobado, o por lo menos que esté pre-aprobado.Hay cientos de programas disponibles para comprar terrenos de Más de un Acre en Wylie, Tx,           Así como programas de ayuda para el enganche.¿ Tiene seguro social,  reporta sus taxes anualmente y tiene historial de trabajo por 2 años? Si cuenta con lo anterior, lo puede hacer con poco o nada de dinero de enganche.Si usted tiene su propio negocio o trabaja como contratista y no reporta mucho dinero en los reportes de impuestos. También tenemo...
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By RPDFW @ Salas Home Team, #1 Team in Real Estate Specialty Services
(Realty Preferred DFW)
If you're looking for land 1+ Acre Properties for Sale in Wylie, TX , you've come to the right place.We will advise you to make an intelligent decision to buy your home. From your home loan to closing. The most important step to start buying your home is to have your loan approved or at least pre-approved.There are hundreds of programs available to buy   land 1+ Acre Properties for Sale in Wylie, TX.  As well as down payment assistance programs. He has good social security, reports his taxes annually and has a work history for 2 years, he can do it with little or no down payment.If you own your own business or work as a contractor and don't report a lot of money on your tax returns. We also have programs available.If you only have your ITIN and have filed or have not filed your taxes fo...
Comments 0