Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Marte Cliff, Your real estate writer
(Marte Cliff Copywriting)
Comments 9
That stinks, but instead of going into a blue funk, use it to your advantage.Send “Just Listed” cards. Tell your current prospects and others in your territory that there is a new listing, and why that’s good news for them if they’ve been thinking of selling. (Of course you must not pretend that ...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 22
Variety is the spice of life. It also happens to be the prime method of securing listings in every price point and style. Our full page newspaper ad displays that type of variety.  As you know, we do not post the price but we do share the address and the status of the home. There are tremendous d...

By Alan May, Helping you find your way home.
(Coldwell Banker Residential)
Comments 7
Years ago, there was a risqué video, out of Australia in 2013, promoting a real estate listing that went viral.  People played it over and over again... it showed very 'healthy' you people in various stages of undress working their way through a beautiful listing, highlighting different areas of ...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 10
Sold & Closed!Highest Price/Sq Ft of All Sedona Golf Resort Homes!205 E. Bighorn Ct. Sedona AZ 86351MLS # 518739 View the Tour See Pricing and More Info including golf course interactive map, aerial videos, as well as printable flyers and full amenity list...at SedonaGolfResortHomes.com Of the 19...

By Peter Hoang, Peter Hoang - founder at RENTAPARTMENT agency
(RENTAPARTMENT)
Comments 0
Choosing the right time to sell real estate not only helps the sale to happen faster but can also sell at a better price. But how do you know if this is the time to sell real estate?In order to choose the right time to sell real estate, you should base on a number of factors such as the time of t...

By Peter Hoang, Peter Hoang - founder at RENTAPARTMENT agency
(RENTAPARTMENT)
Comments 0
In addition to factors such as location, price, regional security ... the face-to-face image of the house / apartment greatly affects the buyer's "down payment" decision. Therefore, to promote the purchase, increase the chances of successful trading, you should "renew" the house to make it look a...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 11
Spring is here, and it was a long time coming in my area!! Along with the blue sky, shining sun and comfortable temperatures, comes an increase in marketing from those who did minimal during the winter.  What this equates to for me, who mails every month of the year, is I’ll be one postcard of ma...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 7
PENDING! 55 Stone Way Sedona AZ 86351Well Designed Interior RemodelMLS #518549Castle Rock (left) to Bell Rock (right) - Red Rock Views From the living area, kitchen, and backyard...55 Stone Way Sedona AZ 86351 was reduced to $499,000 and is now in contract. 3 BD ~ 2 BA ~ 1682 SF ~ Lot .25 acresSo...

By Richard Weeks, REALTOR®, Broker
Comments 6
Here is the North Texas Real Estate market update as of 4/18/19.  New properties for sale 532Back on market listings 133Price decrease listings 386Price Increase listings 65Active kick out listings 14Active option contract listings 403Active contingent listings 63Pending listings 412Sold listings...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 8
 The Hamlet at Wind Watch in Hauppauge Long Island is a 24 hour guard-gated community.Lawrence "Larry" And Sheila Agranoff, Licensed Real Estate Associate Broker and Licensed RE Salesperson, are presenting our Community Profile for this lovely neighborhood. You can reach Hamlet At Wind Watch in H...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 2
 We List And Sell Long Island Condos!  Lawrence "Larry" and Sheila Agranoff, Licensed Real Estate Associate Broker and Licensed RE Salesperson List and Sell Condos on Long Island. Here Is A Sample of Some of The Long Island Condo Communities We Sold At:        ************************************...

By Ron and Alexandra Seigel, Luxury Real Estate Branding, Marketing & Strategy
(Napa Consultants)
Comments 13
In May of 2012 we wrote a post about Van Cleef & Arpels remodeling their corner store on Rodeo Drive and Dayton Drive in Beverly Hills. Pictured above is the camouflage with the branding then.  The city requires that during the remodeling process, that the store owners create an attractive façade...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 9
 The Links in North Hills is a luxury 24 hour guard-gated community in Nassau County Long Island.Opened first in the 1990’s and then 4 new structures in 2009, The Links can be reached by The Long Island Expressway Exit 35S and The Northern State Parkway Exit 27S. Convenient to major roadways and ...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce
(EXP Realty 414-525-0563)
Comments 23
     To people involved in all things "computer"...Cookie may have a whole different meaning...being notified that they are being collected, clearing them...everything BUT eating them...no taste...it's up to your own individual taste who you choose to respond as a regular user of all things on th...

By Z57 Marketing Team, The #1 Affordable Lead Company
(Z57 Internet Solutions)
Comments 1
NOTE: I'm writing this article from the perspective of the writer, and not Z57, Inc. While browsing some statistics from the National Association of Realtors, I found an astonishing fact: "FSBO homes sold more quickly on the market than agent-assisted homes. 73% of FSBO homes sold in less than tw...

By Kate Steven, Best Real Estate Blog
Comments 0
Towels are a standout amongst the most huge toiletry things we need. They are a somewhat multi-reason bit of texture that one uses for various things ordinary. Wholesale bath towels are regularly 30 inches wide and 60 inches in length. It is made of different textures and sizes and even shapes. I...

By Kate Steven, Best Real Estate Blog
Comments 0
Ideal Living shows have helped countless families research and decide on where to relocate, retire and create their forever home. Brunswick Forest is an avid participant in the shows; meeting, greeting and welcoming many prospective residents to the Brunswick Forest family. We talked to agent Br...

By Liz and Bill Spear, RE/MAX Elite Warren County OH (Cincinnati/Dayton)
(RE/MAX Elite 513.520.5305 www.LizTour.com)
Comments 19
 A picture is worth a thousand words, so here's one probably worth more words than that.  A Chrome incognito search result for our home office city: You see an ad, and then the big boys, and a big local brokerage, then more big boys.  Not an individual agent in sight.  In fact, you've got to go h...

By Tammy Emineth, Content Marketer, SEO Teacher, Website Fixer
(Personal SEO - Website SEO and Real Estate Marketing)
Comments 28
You read the title, right? Are you reading anymore? Did you know that only 20% of people read the copy? That might be extreme but most of us want the facts...FAST. Just give me the meat. And many times we can do that from the headlines alone. A friend of mine said she didn't want to watch all the...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 39
 Listings are our bread and butter, as they have always been. When I was active, I was a listing agent. I’ve drilled the importance of that into Tammy & Andy.When I market their listings, I use both online and offline. The offline is there for future home sellers to see. I do not market for buyer...