Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing


By John Henry, Residential Architect, Custom Home Design
(John Henry Masterworks Design International, Inc.)
Comments 24
"Aacckkk!!! I am getting known for everything except luxury home design here on AR!!!"The above statement was going to be the title for this blog -- but at about 3 am, I decided to change it.  Not only did it not reflect the original topic of this blog, but that I had a revelation about this subj...

By Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder
Comments 20
As you walk a buyer through a potential home, what’s going through your mind?Are you thinking about other work you have to do when this is over? Are you kind of in a rush? If so, don’t be down on yourself – it’s really common.As buyers agents, we don’t always think about the importance of selling...

By Marte Cliff, Your real estate writer
(Marte Cliff Copywriting)
Comments 28
If you’re like most top agents, your marketing materials probably don’t tell prospective clients that you will provide what they want most.Why? Because what your buyers and sellers want most is something you give them without thinking it’s a big deal. It’s not special; it’s merely the way you do ...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 5
 Today, let's talk about an established 55 and over active adult community in St. James Long Island.  In the 1970′s and then again in the 1980′s, Fairfield at St. James was opened as a 55 and over Condo community in St. James Long Island in Zip Code 11780.   Lawrence “Larry” and Sheila Agranoff, ...

By Jay Mecray - Chandler AZ (480) 868-3814, #JayMecray #RealEstate #Arizona #Phoenix #Chandler
Comments 0
More and more of today’s “high-end” home buyers are buying luxury homes for sale in Chandler AZ!  Today’s affluent home buyers include the high end Chandler tech-sector employees, including engineers and techs and CEO’s and high net worth entrepreneurs.As Chandler AZ home prices continue to rise,...

By Ann Nguyen, Lake Tahoe Truckee Homes For Sale
(eXp Realty)
Comments 2
This well-kept unit has an open floor plan with many features: new flooring in kitchen, gas fireplace with stone surround, 1 master bedroom with 2 guest bedrooms (one does not have a closet), one car garage with extra storage space, tankless water heater. This is one of the very few units in this...

By Jay Mecray - Chandler AZ (480) 868-3814, #JayMecray #RealEstate #Arizona #Phoenix #Chandler
Comments 0
Basement Homes For Sale Chandler AZ by jay mecray (480) 868-3814 Search “My MLS” Free for “Real Time” Basement Home Sale Prices View Basement Homes (or any other type of home) for Sale performing your own Free MLS home search in Chandler AZ.  When you are ready, or just interested in buying a ho...

By Nancy Braun, Professional Service, Personally Delivered
(Showcase Realty LLC)
Comments 1
During her guest appearance on WCNC-NBC’s Charlotte Today, Nancy Braun, owner of Carolina Property Management, talked about making wise decisions that can help landlords save more money. Running a successful and profitable rental property involves time and commitment. If you do not have much time...

By Heidi Johnson, Educator providing healthy tips for busy moms
(Heidi Naturally)
Comments 1
Whether you're wanting to sell your house or make it smell good for guests, essential oils can enhance the atmosphere in just minutes. All you need is an essential oil diffuser and pure essential oils. Houses can start smelling pretty bad especially if they are old, have been sitting empty, or ha...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 9
Let’s give marketing a couple of “bottom line” statements. Nothing is guaranteed with marketing. It’s hit or miss, and much of it is a miss!  One “listing” enables you to continue, by running with that “one listing.” Rather than taking the path of marketing to make the phone ring to find a buyer,...

By Jay Mecray - Chandler AZ (480) 868-3814, #JayMecray #RealEstate #Arizona #Phoenix #Chandler
Comments 1
Horse Boarding Business For Sale by jay mecray (480) 868-3814 Chandler AZ Turnkey Horse Boarding Business in a “Prime Chandler Location” Horse Boarding Ranch where the horses roam free 8 hours every single day! This 4.10 acre Irrigated horse property in the heart of Chandler is an extremely rare...

By Richard Weeks, REALTOR®, Broker
Comments 1
In my opinion too much competition for this many coming soon listings.  Here is the North Texas Real Estate market update as of 2/20/19.  New properties for sale 346Back on market listings 96Price decrease listings 373Price Increase listings 34Active kick out listings 13Active option contract lis...

By Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR
(Prado Real Estate South)
Comments 6
SOLD for $229K - $900 Under List Price! 998 N 2050 E | St. George, Utah 84770  Built in 1981, this 4 bedroom, 2 bath single family home in Liberty Heights on .23 acre has sold to serious buyers who offered very close to asking price! Due diligence was completed, sellers have moved on and buyers h...

By Amanda S. Davidson, Alexandria Virginia Homes For Sale
(Amanda Davidson Real Estate Group)
Comments 12
If you're thinking of buying a home for sale under 300k in Kingstowne VA you won't find a lot of listings to choose from but, there are condos that are priced in this range. The current average sale price in Kingstowne is $439,213 and is derived from sales of condos, townhomes, and single family ...

By Gabe Sanders, Stuart Florida Real Estate
(Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales)
Comments 6
If you want good activity from your website and/or blog, write about what people are interested in:  Just to clear something up right away, I am not seeking business, nor am I even available to help any agents at this time. I just want to clear something up about .... keywords. Every "SEO guru" i...

By Jennifer Mackay, Your Bay County Florida Realtor 850.774.6582
(Counts Real Estate Group, Inc.)
Comments 0
Here is one of the latest Annabella's Townhomes for sale by Broker Associate Jennifer Mackay and the Panama City Realty Group in Panama City Beach, FloridaAnnabella's Townhomes is one of Panama City Beach's premier pet friendly, gated communities, offering residents many amenities and located nea...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 3
 Description:Luxe Midtown Atlanta Condos: The Luxe Midtown is a 22-story luxury highrise that has become one of the premiere addresses in Midtown Atlanta. Built in 2008, Luxe offers 112 luxury units just steps from Piedmont Park. Located on 12th Street in Midtown, these condominium homes offer cl...

By Maria Sapio, Real Estate Agent- Carlisle, PA.
(Berkshire Hathaway Homesale Realty)
Comments 54
Have you been receiving an unusally high volume of unwanted phone calls lately?I have a spam detector app on my phone, yet daily I still receive calls with either a voice recorded message or sometimes absolutely nothing.Robocalls are computer generated phone calls usually for the purpose of:A.) S...

By Leonard Raleigh, I manage properties in Pittsboro & Topsail Island
Comments 5
Just to clear something up right away, I am not seeking business, nor am I even available to help any agents at this time. I just want to clear something up about .... keywords. Every "SEO guru" in the world will tell you how important keyword research is for your blogs and  blah blah blah. Any k...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 65
Commenting is most often considered a means of gaining points. Those points have their use but are often a detriment to the main focus of ActiveRain.  It’s not about the points. It’s about the quality of marketing.Commenting is a marketing tool. It’s a tool that benefits the blogger.  When one co...