Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Kelly Johnston, Top Agent / Trainer / Coach / Podcaster
Comments 2
“Not following up with your prospects is the same as filling up your bathtub without first putting in the stopper in the drain.” – Michelle Moore It is so, so true.  This is where a lot of Real Estate Agents fail.  Correct that.  This is where all the Real Estate agents out there fail at some po...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 90
 We all start at the beginning in the real estate business.  No newly licensed agent begins week #1 at the top of the charts! How does a new agent climb that ladder?One rung at a time is the answer to that question. The first rung on the ladder is the easiest and most important one. It’s the rung...

By Jane Peters, Los Angeles real estate concierge services
(Home Jane Realty)
Comments 12
Los Angeles real estate is its own alternative universe when it comes home prices, amongst other things, and hard as most of us try we cannot seem to reign in the renegades.When we buy anything these days we shop around comparing prices and looking for deals. No one wants to overpay. Why should w...

By Anna Banana Kruchten - Phoenix Homes Sales, 603-380-4886
(Phoenix Property Shoppe)
Comments 88
The Sky is Falling The Sky is Falling... The last week of August 2019 was a non-stop blah blah blah media craziness about the 'looming' recession.  Ridiculous absolutely ridiculous. There I said it, ok. And I have my reasons for saying how ridiculous the blah blah media blitz has been. I'm the ty...

By Sarah Layton | Copywriter & Inman Star Contributor, I provide real estate content marketing services
(Best Real Estate Writer, a Layton Media brand)
Comments 1
As a real estate agent or broker, you are constantly being pulled in a million different directions. No matter how hard you try to plan and schedule a time to work in your business, as well as, on your business life often gets in the way. In many cases, we accidentally complicate many components ...

By Brad Rutherford, Passionate about online marketing & networking.
Comments 0
Alright let’s face it: bookkeeping is probably one of the least enjoyable activities when it comes to running a successful business or brokerage.However, it doesn’t matter if you come from an accounting/finance background or just dabble in real estate as a part-time landlord/house flipper, you ne...

By Fred Sed, Your Orange County Realtor, Why? Because Fred Sed
(Fred Sed Group ~ Your Premier Southern California Realtors)
Comments 0
How to Find A Mortgage LenderPlanning on buying a home in Southern California, or elsewhere in the United States? If so, besides choosing a great Real Estate Agent, one of the essential steps to purchasing a home is finding the right mortgage lender. This step is necessary because you should be p...

By Tom Bailey
(Margaret Rudd & Associates Inc.)
Comments 7
I am doing a reblog of the GREAT LOU LUDWIG’S last post on AR. Lou passed away in December of 2017. If you haven’t heard of him or are new to AR, look him up and read his posts. YOU WILL LEARN A LOT!! Thank you Lou for all your wisdom!   Maximizing Your Resources to Maximize Your Life “The bigges...

By Ron and Alexandra Seigel, Luxury Real Estate Branding, Marketing & Strategy
(Napa Consultants)
Comments 39
The whole intent of real estate branding and marketing is to have a clear cut message. In order to have the desired impact this message should be easily understood. This is the primary way to achieve visibility and recognition in your market place. Pictured above is a kiosk and a Plexiglas sign f...

By Scott Godzyk, One of the Manchester NH's area Leading Agents
(Godzyk Real Estate Services)
Comments 19
These days common sense is not so common these days. I was asked during a recent listing appointment a list of things I do or would not do. As I thought this is just common sense things in Real Estate, I did not have to look far to realize the common part of it is mostly gone. With conflicting ad...

By Kat DeLong, Realtor DRE#01235311, Lake Arrowhead Real Estate (
(LakeView Realty Enterprises, Inc)
Comments 2
What if we used Real Estate Terms that we are inundated with everyday to build a stronger business and lifestyle?  Let’s face it, life happens. The one thing that we all know is that mindset matters. We know that our thoughts become things. We know that if we focus on problems or all the “ Stuff ...

By Ian Flannigan, Expansion Team Leader & Investing Consultant
(North Texas Real Estate Team)
Comments 5
The real estate industry is demanding. It requires a dedication of time, significant effort, substantial social interaction, and every other work-related stress you can dream up. Even if you love what you do, these stressors can quickly lead to burnout if you don’t set realistic expectations for ...

By inboundREM Market Updates
Comments 0
List of Top Strategies for Home SellersHome StagingHome Staging is the process of getting a home ready for sale in the real estate market. You'll want to get the best value possible for your property and fixing it up and investing in necessary upgrades can yield a good amount of profit for home s...

By Alan May, Helping you find your way home.
(Jameson Sotheby's International Realty)
Comments 25
In a fair number of recent online conversations, there has been some serious confusion over the use of Buyer's agent vs. Selling agent.As most Realtors know, most transations include two agents.  The listing agent, and the selling agent.  The listing agent is fairly straightforward... s/he repres...

By Robert Rauf
(HomeBridge Financial Services (NJ))
Comments 0
 I had a long and professional phone conversation with a prospective client yesterday,  she complimented me on my professionalism and explanations of the ins and outs of the mortgage process. Her situation was a somewhat complex with a new career and some temporary income- but nothing overwhelmin...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
Comments 0
According to NAR®, each transaction take about 45 hours to finish from contract to close! That’s for EVERY transaction you do — and for each of those transactions, 30 of those hours are spent on paperwork. That’s literally thousands of hours you spent on paperwork that you could have spent sellin...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
Comments 0
“Outsourcing is the latest buzzword in real estate. Real estate businesses have latched on to the outsourcing trend, seeing the benefits it has afforded organisations worldwide and how it allows them to be competitive in today’s economic landscape.” -Rockend, 5 reasons why real estate agencies ou...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
Comments 0
In real estate, administrative work is necessary, but not dollar-productive. It's friction in your sales process - an anchor around your neck keeping you from reaching higher production volumes. It's also a distraction that threatens to cloud your focus and take your production numbers off track....

By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices)
Comments 20
Lou Nanquil, The Best Independent Transaction Coordinator on the West Side of Los Angeles, CA !!!!I have been a greater Los Angeles Realtor for 22+ years in the local market. When I started out, I did not have a Transaction Coordinator. Keep in mind we did not have as many Disclosures that requir...

By Eva B. Liland Century 21 Doug Anderson, Glad to be of Service 661-714-1643
(Century 21 Doug Anderson)
Comments 7
Who would have thought, only a few years back, that your voice could be recorded by the seller? In today's world, it's becoming more and more common with today's smart technology. Not only your voice but your body movements as well. Gone are the days while touring a home, that the buyers could sp...