Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Alan May, Helping you find your way home.
(Coldwell Banker Residential)
Comments 18
I just fielded a call from a gentleman in Louisiana.  He wanted to know what Trulia's number is.  After I recovered my composure (you know... the "wtf... why is he calling ME to ask me Trulia's number?")... I explained that I don't work for Trulia.  Why did you call me to get Trulia's phone numbe...

By inboundREM Market Updates
Comments 0
Real Estate Market ReportHomes in Placerville, CaliforniaProperties in the city are primarily single-family detached homes accounting to about 67.92% of all residential real estate in Placerville. Homes in Placerville, California have a median home value of $428,000 compared to the state average ...

By inboundREM Market Updates
Comments 0
Property AppraisersWhy Do Lenders Require Home Appraisals?Third party are licensed lenders that require home appraisals to get a clear idea of the market value of a home. The assessment needs to be close to the actual contract price to reduce the risk of the loan going on default. Any significant...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
Comments 1
A Real Estate Newsletter is a great way to generate leads and develop brand identity.  But you need to fill these newsletters with content that is unique and valuable to your readers.Your first step in developing content for your newsletter is to define an audience. Who is going to read your news...

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
Comments 5
So what is your door knocking outfit? Do you sacrifice comfort for style? Or have you found a fashionable compromise?While we are not style experts, we do like to dress well here at the office...and here are some pieces of advice we have to offer.Note: This is written by a male writer. I know abo...

By Roy Kelley
(Realty Group Referrals)
Comments 10
"Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity." -- Gen. George S. Patton  Do you ever wonder what make people want to follow a leader into danger? Consider some of the comments of two American military leaders. "Never tell people how to ...

By Joel Jadofsky, One of the Top Realtors in Panama City Beach Area
(Keller Williams - homes for sale - Florida - Gulf - Beach )
Comments 2
Come one, come all to the beginning of Spring Break!Where young adults and children become enamored with local living and excited by the fruits of our harvest. Their eager optics now dart about frantically as they search for their first activity that will serve as their entertainment for hours up...

By Jane Peters, Los Angeles real estate concierge services
(Home Jane Realty)
Comments 6
Los Angeles real estate is its own alternative universe when it comes home prices, amongst other things, and hard as most of us try we cannot seem to reign in the renegades.When we buy anything these days we shop around comparing prices and looking for deals. No one wants to overpay. Why should w...

By Awais Ahmed, Financial Analysis Trainer
(Rel Real Estate)
Comments 0
When going through a divorce, in most cases, couples go through painful and stressful situations. They are forced to make decisions that affect them later in life. Since this is a lifetime event, no matter how painful it would be, there is a need to maintain sanity and ensure that all is well bef...

By Tamra Lee Ulmer, FORCE~NRBA ~ Over 1000 REO Assets SOLD!
(Arizona Resource Realty)
Comments 2
City living can have many positive impacts compared to rural life – why? Because of these benefits, most of the world’s populations live in cities now. While country life is a less stressful one than city life, however, living in a town has offered a lot of opportunities to its people. It is more...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce
(EXP Realty 414-525-0563)
Comments 19
 Celebrating the month of February thank you to Liz and Bill Spear  we are encouraged to proclaim our love for our profession.   We always say that for is right up there next to breathing in the list of life !     For many of us, it was not our first career.. for us, it encourages, foste...

By Gustavo Torres / RE/MAX Rosarito Beach, Tijuana Coastal, Ensenada, BAJA, Remax Baja Realty, Baja California
(Remax Baja Realty)
Comments 0
Many agents have already given up. Sure they still spend thousands on online ads, but somewhere along the way, some (negative) agent convinced them that open houses “don’t work”.In order to get you thinking outside the box about lead generation, we talked to 15 top producing agents and got them t...

By Randal Jenkins
(Coldwell Banker F I Gray and Sons Residential, Inc.)
Comments 1
Let me count the ways that the listing agent can block a buyers agent from getting their offer submitted.Actually lets not, I have blogged on this before.Lets talk about some new ones.1).   Sellers agent uses a portal in which you must send the offer.   Portal only takes PDF's.  So if your proof ...

By Ron and Alexandra Seigel, Luxury Real Estate Branding, Marketing & Strategy
(Napa Consultants)
Comments 19
In branding, it is of paramount importance to define who you are as a real estate agent, or company, what you do, as well as who your intended target market is.  A brand identity becomes the core foundation of your strategy and marketing.   Pictured above is a building that we drive by frequently...

By Debe Maxwell, CRS, Charlotte Homes for Sale - Charlotte Neighborhoods
( | The Maxwell House Group | RE/MAX Executive | (704) 491-3310)
Comments 20
Lesson for the Week - 23JUN19Will Hamm asked in the Q&A tonight, what the most important lesson we learned this week was. Thankfully I'm not in the grave yet so, learning is something that I continue to do each and every day. I remember my grandfather saying that is the key to success - keeping t...

By Tommy Wyher, I am an freelance writer and professional marketer
(Husky Marketing)
Comments 0
The real estate market has recovered over the last decade and the US economy is quite strong. With these factors in mind the real estate industry is going to continue to be as competitive as ever. Most people start out as an agent at a larger company that helps them generate leads and helps walk ...

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
Comments 0
Do your leads often become unresponsive? If so, you're not alone in facing this common challenge amongst real estate agents. In Zurple's upcoming webinar, we uncover why leads become unresponsive and the best practices to keep them engaged.Join us Tuesday, July 16 @ 12pm PST to learn Why Your Onl...

By James Lowenstern, Castles Unlimited. Newton MA Real Estate
(Castles Unlimited®)
Comments 1
Adding certain furnishings or decoration can help bring an older home into the modern era. You want to show your audience the potential that your home has, and sometimes this means trading out your older furniture for something newer and cleaner. However you do need to be careful not to mislead a...

By Dana (Lerner) Sparks, Satisfying You with Service Innovation & Education
(Maximum One Realty - Managing Broker)
Comments 0
The Georgia Association of Realtors (GAR) has revised the contract forms as of 6/1/19. Please watch this video for the changes (one MAJOR one) they made to the Exhibit - Closing Attorney Acting as Holder of Earnest Money.Also watch: "How Closing Attorneys Create a Contract Issue that Must Be Reso...

By Beth Atalay, Cam Realty of Clermont FL
(Cam Realty and Property Management)
Comments 45
What Works for One May Not Work for Others Opinions matter or we wouldn’t be asking questions.I’ve been thinking a lot about questions on “lead generation”. Should we buy leads, should we farm, should we do pop-bys or are handwritten cards better? We can ask the same question to a hundred people ...