Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  February 7 2024.New properties for sale 417Back On Market 92Price Decrease 407Price increase 279Active kick out 10Active option contract 336Active contingent 55Pending listings 327Sold listings 250Expired listings 20Cancelled listings 107Withdrawn listings 6Temporary off market listings 38Coming soon listings 108
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By Will Hamm, "Where There's a Will, There's a Way!"
(Hamm Homes)
Hard work, well this is what Lou Ludwig blog has to say.      Motivational Power Quote   Thinking is Hard Work “Thinking is the hardest work there is, which is the probable reason why so few engage in it.”  Henry Ford, auto executive                As I see it . . . . . . .   Thinking is hard work   Thinking is hard work but it beats the alternative.   Thinking before you act is essentially creating a mental plan of action.   Acting without thinking puts us on the pathway of confusion and failure.   Thinking is hard work and can drain your energy. Acting without thinking will not only drain your energy but it will also waste your time and resources.   Thinking and preparing is hard work but your efforts will be rewarded by having a success plan to follow that will make better use of you...
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By Darrick Olsen | Marilyn Trabaccone, We specialize in Golf and Ski Resort Properties
(Trabaccone Olsen Advisors | Engel & Völkers Park City)
Are you dreaming of a place where your whole family can gather and create lasting memories? A place where you can build your dream home surrounded by nature and tranquility? Look no further than The Preserve Park City, Utah. With its large acreage homesites and stunning mountain views, The Preserve offers the perfect setting for building your very own family compound.New Construction:The first step in building your family compound is finding the right location and starting with a blank canvas. The Preserve provides the opportunity to construct your dream home exactly the way you envision it. Whether you prefer a modern architectural design or a more traditional mountain retreat, there are endless possibilities for creating your ideal living space. New construction allows you to select e...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
 Listing Details: 10811 Front Beach Road 2-1307, Panama City Beach, FL 32407 MLS #: 752349Price: $519,900Beds: 2Baths: 2Sq feet: 979 Call John Skinner 850-543-5763 to see if this property is still available The beach getaway you have always dreamed of - a beach inspired 2/2 Gulf front condo at Majestic Beach Towers. Whether you are ready to live on the beach or invest in a rental property, this is the perfect condo for you! Gorgeous Riveting Gulf views are framed by beachy chic interiors, designed with the Gulf of Mexico and sun in mind. Sunshine and warm gulf breezes abound from the generous balcony, with amazing water and beach views. This fresh, ultra clean, meticulously maintained, turnkey offering has all of the extras and will convey fully furnished, decorated, and rental ready. T...
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
Knowing technology is not perfect because humans are not perfect, I routinely answer calls identified by SPAM. From my experience often these SPAM calls are not SPAM and may be an actual, real person seeking to sell or purchase real estate.  Imagine my surprise when I received a call with the following introduction:Hi, Leanne, my name is …. And I am the Artificial Intelligence representative for REALTOR® …. From … company. Do you have a moment to talk?”My response was: “No I do not speak with an artificial intelligence representative, goodbye.”Boy then did my brain go into overtime with a few not so kind thoughts.First, was this real estate agent so busy he or she could not pick up the phone and make a call?Second, does this agent think all other agents buy into this AI push?Third, give...
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By Scott Garrison, Top ORLANDO AREA Realtor…this Realtor WORKS!
(Re/Max Town & Country Realty)
Science is in... In addition, it demonstrates that our very own Central Florida and the Orlando area are among the most desirable places to live in the nation!   The United States of America is considered the best country to live in. As a result, our Metropolitan Area of Orlando is considered to be among the most desirable locations to relocate to on the entire planet!However, Chicago produced more buyers for Cape Coral, ranked seventh. Recently, Florida and Central Florida have remained among the most popular states to move to, even though most people migrating here are moving from New York.According to research from Redfin, in the second quarter of the year, a record one-fourth of all homebuyers in the United States searched for homes in metropolitan areas outside their current state....
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  February 6 2024.New properties for sale 438Back On Market 108Price Decrease 467Price increase 59Active kick out 11Active option contract 351Active contingent 62Pending listings 486Sold listings 291Expired listings 33Cancelled listings 112Withdrawn listings 14Temporary off market listings 42Coming soon listings 101
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By Karen Harrison, Who You Work With Matters
(Remax Alliance - Huntsville)
Are you in search of the perfect place to call home in the Huntsville area? Wondering about the real estate market and the vibrant community atmosphere in one of the city's premier neighborhoods? Look no further than McMullen Cove. Nestled just 15 minutes from downtown Huntsville, McMullen Cove offers a picturesque mountainous setting, complete with breathtaking views, walking trails, and an array of amenities that make it a standout choice for those seeking a unique and natural living experience.The community's connection to its natural surroundings is unparalleled, making it an ideal destination for individuals and families considering a move to the area. Whether you're drawn to the tranquility of the mountains or the allure of well-maintained walking trails, McMullen Cove offers a li...
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By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
Thankfully, "both" is an acceptable answer with me as your agent!  These are relatively easy goals to select.  I am not sure I have ever seen an garage that looks this good but it might happen.  Back yards are a little more common but we need to agree that the yard is a labor of love if you want it to look this good.  Let me know what you're looking for in a home, and I'll make sure we find it.A garage and a yard topped the list of what buyers want most.Which one can you not live without?#thehelpfulagent #home #houseexpert #house #listreports #homeowner #househunting #icanhelp #realestate #realestateaget #realtor #happyhomeowners
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
 Listing Details: 62 CLASSIC COURT LN, Santa Rosa Beach, FL 32459MLS #: 933325Price: $875,000Beds: 3Baths: 3.5Sq feet: 1,813 Call John Skinner Sr. 850-687-3440 to see if this property is still available Cottages of Santa Rosa Beach is within walking distance to Scenic Highway 30A, Gulf Place Town Center with shopping, restaurants and public events, Ed Walline Regional Beach access along with the beautiful white sand beaches and emerald waters of the Gulf of Mexico. This comfortable 3 bedroom/3.5 bathroom home is in a small, quaint neighborhood of 16. Other features are a covered front porch, back patio, granite countertops, stainless appliances, an open floor plan with the master suite and a half bath on the first floor and two bedrooms/two bathrooms along with a family room upstairs. T...
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By Darrick Olsen | Marilyn Trabaccone, We specialize in Golf and Ski Resort Properties
(Trabaccone Olsen Advisors | Engel & Völkers Park City)
822 Klaim Drive, Hideout, UT  This newly completed, luxurious townhome in Klaim offers an exceptional combination of features and an unbeatable location. Just 15 minutes away from Park City Main Street and three renowned ski resorts, this 3-bedroom end unit townhome provides breathtaking views of Deer Valley and the Jordanelle reservoir. The open-concept kitchen is a highlight, featuring a spacious island and high-end appliances that seamlessly connect to the dining and living areas, creating an inviting and expansive atmosphere. The home is adorned with elegant hardwood flooring throughout, adding a touch of sophistication.Beyond its remarkable features, Klaim, the location of this townhome, offers an ideal setting for both primary residents and second homeowners. The property allows f...
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Does This Interest You? A 24 Hour Guard Gated Community•1 or 2 Attached Garage•Central Air Conditioning And Gas Heat•Amenities like Clubhouse, Indoor and Outdoor Pool, Tennis, Billiards and Social Activities•Landscaping and Snow Removal Maintained For You•Near Beaches•Pet Friendly  That’s just what you will find at Westhampton PinesOpened in 2005, Westhampton Pines is a 24-hour guard-gated active 55 and Over community. It offers a Clubhouse with a Library, Fitness Center, Spa, Billiard Room, Indoor/Outdoor Pools, Tennis, Bocce Courts, and Walking Trail. The intimacy of a private 55+ community, and the easy access to beaches, shopping, and wineries create carefree living in this active adult neighborhood in Suffolk County Long Island. You can reach this Resale community of Westhampton Pi...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
Enjoy a spectacular view of the freshwater canal that you can enjoy on your own private screened-covered lanai each and every day.The living room includes a television hook up on both sides, so you can choose how to arrange your furniture along with sliding doors leading out to the lanai area.The breakfast bar overlooks the dining area. A perfect floor plan for entertaining friends.This lovely unit is barely lived in and has a brand new roof that was put on in 2023! It also has the best location in the park with the community heated pool & clubhouse just a few steps away. Parking spot is right in front with plenty of guest parkingThis unit includes everything you need. Just grab your toothbrush and move right in.
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
From the vibrant downtown to the serene suburbs, this guide provides an insightful exploration of the diverse options available. It's a great post, Thank you for sharing.Have a super fantastic week!Joe Jackson, Realtor-KWCP Finding Your Ideal Home: Exploring Park City's Diverse Neighborhoods Introduction: Welcome to our blog post where we will take you on a journey through the various neighborhoods of Park City, helping you find the perfect place to call home. From prestigious gated communities like Red Cloud, Deer Crest, Bald Eagle Club, Empire Pass, Nakoma, and Bannerwood, to charming neighborhoods like Aerie, Thaynes, Park Meadows, Sun Peak, and Silver Springs, we will highlight areas that offer unique amenities and are popular for primary residential living. Deer Valley - Red Cloud:...
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By R. Michael Brown, Communication that increases sales!
(R. Michael Brown LLC Digital Marketing & Public Relations)
The world is fragmented, in a frenzy, and unpredictable. Today brands have a chance to offer a way to focus on what matters. To make the most of that, brands must have meaning, logic, and nurture an emotional connection. We create your brand, turn it into an interactive experience, and communicate your brand stories that engage existing customers and new prospects. We make brands matter.Hire us on a consulting basis to:- Grow your business- Attract new customers- Strengthen customer loyalty- Enhance your image- Boost your brand- Produce your content marketing- Expand your social media followers- Make your organization a YouTube star- Digital & offline integrated planning- Google Ads (Adwords) & YouTube Ads- Facebook Boosts & Ads- Improve social media engagement- Create or improve your w...
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By Realtyna Inc, WordPress Real Estate - IDX, RESO Web API, CRM
(Realtyna)
As a real estate professional, staying on top of your website traffic and performance metrics is essential in today’s digital environment. Keyword tracking provides invaluable insights into how potential clients discover and interact with your site.This guide will walk you through best practices for implementing keyword tracking.Let’s start quickly, first of all, Keyword tracking refers to monitoring the position and performance of important search terms on your real estate website.Why Keyword Tracking MattersFor any real estate website, keyword tracking is essential to: Optimize search engine optimization (SEO). By seeing which keywords drive the most traffic to your site, you can focus your SEO efforts on ranking higher for those terms. This could include using those keywords in your ...
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By Darrick Olsen | Marilyn Trabaccone, We specialize in Golf and Ski Resort Properties
(Trabaccone Olsen Advisors | Engel & Völkers Park City)
Finding Your Ideal Home: Exploring Park City's Diverse NeighborhoodsIntroduction:Welcome to our blog post where we will take you on a journey through the various neighborhoods of Park City, helping you find the perfect place to call home. From prestigious gated communities like Red Cloud, Deer Crest, Bald Eagle Club, Empire Pass, Nakoma, and Bannerwood, to charming neighborhoods like Aerie, Thaynes, Park Meadows, Sun Peak, and Silver Springs, we will highlight areas that offer unique amenities and are popular for primary residential living.Deer Valley- Red Cloud: Immerse yourself in ski-in/ski-out luxury in Red Cloud in Empire Pass, an upscale community known for its panoramic views and luxurious residences.- Empire Pass: Elevate your mountain living experience in Empire Pass, a sought-...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
We are excited to present this PowerSite Pro single property Website: 8545Lakeside.com Marketed by Albert Miranda, of Hanger Homes Realty, the Website highlights a privately listed 2,000 square foot, all brick home on over 21,000 square feet, with an attached heated 1,00 square foot hanger/garage with a 40 foot wide door.  Using our new PowerSite Pro platform, Albert has added:  lots of high definition photos a detailed description property documents office info a property map agent contact information.  Hangar Homes Realty, managed by Albert Miranda and located in Downers Grove, Illinois, was created to fill the need for a broker who understands how to properly market residential airpark homes to pilots.  Being a pilot and airpark homeowner himself, Albert Miranda, understands this hig...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  February 5 2024.New properties for sale 142Back On Market 36Price Decrease 114Price increase 9Active kick out 16Active option contract 147Active contingent 39Pending listings 187Sold listings 55Expired listings 32Cancelled listings 17Withdrawn listings 2Temporary off market listings 27Coming soon listings 26
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Long Island 55+ Condos Call The Agents Who Know All The 55 And Over Communities On Long IslandLawrence "Larry" and Sheila AgranoffIs a 55 And Over Community Right For You Now?  Are you an Empty-Nester looking to move to a smaller home and a more leisurely lifestyle? Do you want to stay close to family and friends and not move away from Long Island? Then you should call LAWRENCE AND SHEILA AGRANOFF, Real Estate Associate Broker and RE Salesperson at our Cell: 631-805-4400. We know ALL the 55 and over communities on Long Island. Whether you are looking for a modest condo or a golf course community, we can help you find a 55 and over community on The North Shore or South Shore of Long Island.For Example, The Greens at Half Hollow Hills or Leisure Village in Ridge are Golf Course Communitie...
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