Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
One very popular feature of AgencyLogic single property Websites is their ability to leverage Google Analytics, an enterprise-class Web analytics solution that gives you rich insights into your Website traffic and marketing effectiveness.Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way. With Google Analytics, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites.Features include:Advertising ROIMeasure the success of your display, search, new media and offline advertising efforts.Cross Channel and Multimedia TrackingCompare your site usage metrics with industry averages and track Flash, video, and social networking sites and applications.Visualizing Dat...
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By Peter Mohylsky 850-517-7098, Call me at 850-517-7098
(PMI. Destin)
Here are the latest housing market statistics for Sandestin, FL!  This is where I live and I like keeping track of the local market statistics.  If you'd like more detail on the market, what's available or how much your home might be worth, let's set up a meeting to discuss!  There are a variety of home types here from single family homes to town homes and condo's.  We have full  time residents like me, investment properties and homes that are only for second homes or family use.  #houseexpert #housingmarketexpert #house #home #listreports #localhousingdata #areaexpert #realestate #realestateagent #househunting #homeowner #hometrends #housingtrends
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Are you dreaming of a luxurious lifestyle in one of the most vibrant cities in the US? Austin, Texas, has been dubbed “The Live Music Capital of the World” and is also home to some incredible real estate opportunities. Whether you're looking for million-dollar homes or exclusive neighborhoods, Watters International Realty can help you find your dream property in Austin, TX.To help you begin your search, we created this list of exclusive neighborhoods in Austin.West Lake HillsWest Lake Hills is truly a gem in the Austin area. This secluded town, located on the city's west side, offers unparalleled luxury and privacy. The neighborhoods in West Lake Hills are among the most affluent in the city, with spectacular homes and breathtaking views.In addition to the incredible homes and views, We...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Are you looking for an affordable home near the heart of Austin, Texas? While it might seem like an impossible task, some great neighborhoods in Austin do have homes available for under $400,000. Whether you’re a first-time buyer, looking for a retirement home, or just searching for an affordable place to live in this dynamic city, these neighborhoods could be the perfect fit.North BurnetIf you're looking for a great place to call home in Austin, Texas, consider North Burnet. Located just north of downtown, North Burnet offers easy access to all the city has to offer while providing a quiet and peaceful atmosphere.With homes available for under $400k, it's one of the most affordable neighborhoods in Austin.North Burnet is close to many of Austin's top attractions, including the Universi...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Dallas is well-known for its bustling rental market, providing plenty of options for tenants searching for a new home. As the rental market is constantly changing, it’s essential to stay informed about emerging trends and be knowledgeable on the local real estate landscape. This article will provide an overview of the current state of the Dallas rental market and identify critical trends to watch out for to make wise decisions when searching for a property in the city. Additionally, we’ll examine why working with an experienced realtor such as Watters International Realty can help individuals invest in their ideal Dallas rental property.Current State of Dallas' Rental MarketThe Dallas rental market is currently in a state of flux. In the fourth quarter of 2022, the average asking rent i...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Are you planning to sell your home? If so, confirming that your property is in the best possible condition before putting it on the market is crucial. Join us as we look at how sellers can easily tackle repairs and maintenance to ensure their homes will appeal to potential buyers.The Importance of Repairs and MaintenanceWhen preparing a home for sale, it's crucial to remember that first impressions are everything. Buyers will be looking for a move-in ready property, meaning any flaws or issues with the house could turn them off. By taking care of necessary repairs and maintenance ahead of time, sellers can increase their chances of getting their homes off the market quickly and at a higher price.Identifying Necessary RepairsThe first step in tackling repairs and maintenance is identifyi...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Negotiating offers can be daunting for a seller in the real estate market. However, sellers can confidently navigate this process with the proper preparation and guidance from a reputable real estate agency like Watters International Realty. We hope this article will clarify the negotiation process and provide useful tips for sellers and their real estate agents.Understanding the Process of Negotiating OffersUnderstanding the process of negotiating offers is crucial for sellers and their real estate agents. It involves a series of steps between buyers and sellers until both parties agree on the terms of the sale.The first step in this process is when a buyer submits a written offer through their agent to the seller's agent. The request typically includes details such as the proposed pur...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Dallas is a dynamic city with a rich history and an even brighter future. It's no wonder the real estate market in Dallas is booming, with homes for sale ranging from small condos to sprawling estates. The median home sale price in Dallas is currently about $415,000, and thousands of homes are for sale in the area. Whether you're looking for a starter home or an investment property, Dallas has something to offer everyone.The history of Dallas' homes dates back to the mid-1800s when pioneers and ranchers first settled it. Since then, the city has grown exponentially and become one of the most sought-after places in Texas. A look at Dallas' historic homes reveals the numerous advantages of investing in a timeless piece of history, the various challenges associated with owning one, and how...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
The Dallas real estate market in 2023 is booming, with strong economic growth and low unemployment. It is an excellent time for investors looking to cash in on the real estate boom. However, investing in Dallas real estate comes with its own risks, so it’s essential to have a reliable and experienced real estate agent who can guide you through the process.Watters International Realty is among the top-rated Dallas realty companies, offering professional advice and expertise to those looking to buy or sell property in the city. Watters International Realty can help you make the right decisions when investing in Dallas real estate. They offer access to a wide range of services and resources, including listings of local properties, market analysis tools, and expert real estate advice.Market...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
The city of Dallas is facing a housing affordability crisis. Home prices have been on the rise for years, and with mortgage interest rates also increasing, many are finding it challenging to keep up. This has caused a ripple effect throughout the city, affecting homeowners, investors, and real estate professionals alike. In this article, we will explore the housing affordability challenges in Dallas and potential solutions that could help alleviate the problem.The Challenges of Housing Affordability in DallasThe housing affordability crisis in Dallas is a significant challenge. The city has seen an increase in demand for affordable housing, but the supply of such housing has not kept up. As a result, property values and rents have been increasing steadily.Gentrification has also had an ...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Transportation infrastructure plays a crucial role in the development and growth of real estate and local economies. In Dallas, the effort to ensure that accessible transportation options are built has been growing in recent years. This increased focus is helping to improve connectivity between residential areas and economic hubs and encouraging more sustainable forms of urban development. To maximize the benefits associated with improvements made to transportation infrastructure, it is essential for individuals looking to buy or invest in real estate in the area to seek the advice and expertise of experienced Dallas real estate professionals. Working with top-rated local agents like Watters International Realty can help you navigate a complex and ever-changing market.The Importance of ...
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By Christopher Watters, Austin Realtor (512-829-8000)
(Watters International Realty)
Dallas is an attractive destination for many homebuyers, and one of the most significant decisions they face is which neighborhood to live in. With so many options, it can be difficult to narrow down the perfect fit. That's why it's crucial to research Dallas' neighborhoods before deciding. Watters International Realty is an excellent resource for homebuyers who want to learn more about their potential neighborhood options. With Watters, you will find experienced Dallas realtors who are local market experts. 1. Deep EllumDeep Ellum is located east of downtown Dallas and is known for its vibrant nightlife, art galleries, and music venues. Locals love living in this neighborhood because of its eclectic mix of shops, bars, and restaurants, including Pecan Lodge and Deep Ellum Brewing Compa...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for May 24 2023New properties for sale 393Back on the market listings 93Price decrease listings 371Price increase 70Active kick out 14Active option contract 372Active contingent 66Pending listings 429Sold listings 445Expired listings 20Cancelled listings 67Withdrawn listings 12Temporary off market listings 41Coming soon listings 125
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By Realty Net Media - Real Estate Web Design
(Realty Net Media)
Looking to level up your real estate business? If the answer is “yes,” it is essential for you to know what you are doing in the digital realm. According to NAR,  97% of homebuyers turn to the internetfor a property and agent search months before actually reaching out to one particular real estate professional. This is where the lion’s share of your potential leads will come from, presenting a substantial market share that you can tap into by optimizing your online presence for maximum lead generation and conversion potential. To level up, you need a modern real estate web system.However, with an ever-evolving internet, there are recurring mistakes made by real estate agents that impede their ability to attract and convert real estate leads. To truly propel your business forward, you ne...
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By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSE
(Commercial Capital Ltd.)
The Factors Influencing Commercial Rates?Click the link below to watch a brief video. Give Karen a call to discuss your Commercial Financing needs at 512-358-1511 or if you wish to receive our newsletter, please follow this link: https://applycommercialloans.com/contact/. https://youtube.com/shorts/0SUKFq41HLI?feature=share
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By Peter Mohylsky 850-517-7098, Call me at 850-517-7098
(PMI. Destin)
It can be hard to decide when to upgrade certain parts of your home, so most people wait until other repairs are needed.  I have written on this subject before because there is a BIG difference between repairs and upgrades.  It can make financial sense to do upgrades when repairs are needed.  Most folks who are handy can handle repairs I know I can.  Where would you start if you could upgrade your home with a snap of a finger? #thehelpfulagent #home #houseexpert #house #listreports #homeowner #homereno #homeupgrades #realestate #realtor #realestateagent #happyhome #happyhomeowners #investment
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for May 23 2023New properties for sale 310Back on the market listings 131Price decrease listings 465Price increase 48Active kick out 17Active option contract 434Active contingent 85Pending listings 532Sold listings 493Expired listings 19Cancelled listings 89Withdrawn listings 9Temporary off market listings 50Coming soon listings 109
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
We are excited to present this PowerSite Pro single property Website: 3550Whitehaven.com Marketed by Christie's Master's Circle REALTOR, Fouad Talout, and Pascale Karam the Website highlights a spectacular $4.5MM, 5 bedroom, 5.5 bath home, close to the shopping, dining, boutiques, and night life of Georgetown.  Using our new PowerSite Pro platform, Fouad and Jack have added:  lots of high definition photos a detailed description office info a property map links to social media accounts and Website.  Fouad Talout has cultivated a visionary strategy for connecting people to their dream homes in the Capitol Region. From his hometown of Casablanca, to 5th Avenue New York City, to Washington, D.C., Fouad combines his international luxury real estate experience with his extended sales backgro...
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By Darryl Davis, CSP, Designing Careers and Lives Worth Smiling About
(Darryl Davis Seminars)
By Real Estate Coach and Speaker Darryl Davis, CSP and Real Estate Expert  Ready to rock your real estate game on a budget? We have some key tips to boost your lead generation without breaking the bank in our FREE training session this week.  One of the biggest avenues of lead generation is unleashing the power of social media. Snap and share eye-catching visuals of your listings on platforms like Facebook, Instagram, and LinkedIn. Engage frequently with potential clients, use clever hashtags, and be the talk of the town. Optimizing your website to capture leads also goes hand in hand with establishing your brand and online presence. Make it user-friendly, visually appealing, and search engine optimized. Add lead capture forms and offer valuable resources in exchange for email addresses...
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By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSE
(Commercial Capital Ltd.)
https://flic.kr/p/5Su9wi What's Closing Now - Bridge Loans!   Borrower owned a daycare in Las Vegas, NV.   She was an excellent operator with 700 a credit score.   She wanted to buy another daycare that she knew was being poorly run.   She was able to get the daycare for essentially free, just paying for the property of $750,000.   We could not move the SBA loan forward because she did not have two (2) years of tax returns. The borrower started her daycare in 2020 just before Covid hit. The business not only survived, but her 2021 and 2022 numbers were great. SHE DID NOT HAVE TIME TO FILE THE 2021 RETURNS AND CLOSE QUICKLY ENOUGH FOR THE SELLER. Hence, she needed bridge money. Enter…our fund.   The deal came in at the beginning of month and had to close by the 25th for the borrower to f...
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