I'm Not Selling Real Estate
By Scott Williams, Defiance, OH
(Realty Five of Defiance)
I'm Not Selling Real Estate That's an odd statement to make since I'm a real estate broker and own my own real estate company in Defiance Ohio but it's true. Yes, I do sell homes and property and yes, I help people buy homes and property but the real estate business is so much more than just buying and selling the physical product of the property. It's the selling of who I am as a person and who we are as a company. What I really sell is ME! When I work with a person to either buy or sell a home, I know that their experience, either good or bad, will heavily depend on me. If they don't buy "Me" then their experience will be one that anyone could have been a part of. But, when they buy into me, my experience, my abilites, and my concerns and hopes for them then the process is one t...