I recently sat down with a Twin Cities luxury home owner and discussed listing their property in the next few weeks. When it comes to selling a luxury home, I usually do what is called a "two-step" presentation. The first meeting is a chance to tour the home, listen to the homeowner's wants and needs, and get an overall idea on the scope of the property and its relationship to the market. Either the next day, or a few days later, I meet with the owners again, and give my presentation on the state of the market, my recommended listing price range, and the marketing plan I have developed specific to their home.After I list the home, I come back into the home, without the owner present, and go over every detail, like a home inspector would, and find any flaws that a buyer might object to. ...
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