Open Houses are a thing of the past
By Chris Vinci, CRS, CLHMS, CMAS 303.679.0360
(da Vinci Realty in Evergreen, CO)
I recently read an AR post focused on the value of Open Houses in today's market. What the selling public needs to understand is that most buyers, over 90%, are using the Internet to get information during their home buying process. In the latest NAR Buyer and Seller Profile report, Open Houses didn't even make the list of places a buyer found their next home. We are taught early in our real estate career to use the Open House as a way to find new Buyer clients. I can see the mindset in Sellers beginning to change as they understand the most effective ways to market their home. Just as this post mentioned, an Open House creates a number of security challenges as well. The bad element will use these opportunities to steal or scope out the property for future theft. Agents are then...
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