6,425,063
I dont spend much, and I get a great bang for my buck.
Some of the most effective marketing I get from an open is the excuse it gives me to canvas the neighborhood and visit with the neighbors and others that stop in.
If you think that an open can be replaced with a virtual tour then you may be missing the point of an open house.
Virtual tours and landing pages are important, but they are not in the same part of the marketing mix that an open house resides.
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Kathleen Daniels, Prob...
San Jose, CA
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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John Juarez
Fremont, CA
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Ray Henson
Elk Grove, CA
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Bob "RealMan" Timm
Minot, ND
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RealBird Real Estate M...
Santa Cruz, CA
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Bob Crane
Stevens Point, WI
1,554,939
My broker open houses cost me the food expense.
I do Not waste time on open to the non-approved lookyloo petty theft public.
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Kathleen Daniels, Prob...
San Jose, CA
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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Thomas J. Nelson, REAL...
La Jolla, CA
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John Juarez
Fremont, CA
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Mimi Foster
Colorado Springs, CO
2,402,901
Nothing. It was free to put in the local paper and I always used social media as well.
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Kathleen Daniels, Prob...
San Jose, CA
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Ernie Steele
Lebanon, PA
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Diana Dahlberg
Pleasant Prairie, WI
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John Juarez
Fremont, CA
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Ray Henson
Elk Grove, CA
1,506,933
Zero. Flyers are already there for the listing. No food, not beverages (this is about the house, not feeding the homeless). Advertisements through the MLS, Realbird and others. Lots of attendance, those that are serious will leave their info and I follow up with them.
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Kathleen Daniels, Prob...
San Jose, CA
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Ernie Steele
Lebanon, PA
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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John Juarez
Fremont, CA
693,775
I usually run an advertisement in the paper, utilize social media, including RealBird and put out signs so not too much. Sometimes, I will boost a FB post.
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Diana Dahlberg
Pleasant Prairie, WI
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John Juarez
Fremont, CA
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RealBird Real Estate M...
Santa Cruz, CA
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Bob "RealMan" Timm
Minot, ND
1,847,771
Zero to $3 for balloons.
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Ernie Steele
Lebanon, PA
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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Diana Dahlberg
Pleasant Prairie, WI
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John Juarez
Fremont, CA
679,404
When I have an open house I make use of the MLS, Social Media sites, my Brochures and I usually place an ad in the local Newspaper --- all this usually for under $50. If there are refreshments, my sellers usually supply.
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Kathleen Daniels, Prob...
San Jose, CA
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
1,326,174
For an open house, there is only my personal time spent.
Posting to the mls starts the process of alerts being sounded on those buyers who have stated the preference on Zillow, Trulia, Redfin and so many other websites. This is focused marketing to those who are looking for the type of house that I am holding open.
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Kathleen Daniels, Prob...
San Jose, CA
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Ernie Steele
Lebanon, PA
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
4,967,166
I reall need to learn more about Real Bird
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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John Juarez
Fremont, CA
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Mimi Foster
Colorado Springs, CO
766,819
Not a penny except for time, effort and cost of printing.
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Bob "RealMan" Timm
Minot, ND
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Ernie Steele
Lebanon, PA
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
1,202,572
Spend!!!??? LOL... Virtual OH, Hadn't thought of that, good idea. Pictures and video really do not convey the real-world perspective of viewing in person
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Bob "RealMan" Timm
Minot, ND
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Nina Hollander, Broker
Charlotte, NC
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
5,063,230
I always use Realbird and post my open houses, if done, there. Good suggestions. I do not provide food at open houses, just me, flyers and my knowledge about the property.
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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Diana Dahlberg
Pleasant Prairie, WI
1,029,703
Brilliant! Love this idea!
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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John Juarez
Fremont, CA
3,168,134
It can vary from less than a hundred to almost a thousand depending on house and if it's a broker's open or public open.
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Debe Maxwell, CRS
Charlotte, NC
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Doug Dawes
Topsfield, MA
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Bob "RealMan" Timm
Minot, ND
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John Juarez
Fremont, CA
5,116,528
Since I don't hold them, zip, zero, zilch. If I did hold them the biggest expense is the cost of my time...
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Kathleen Daniels, Prob...
San Jose, CA
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Bob "RealMan" Timm
Minot, ND
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Ernie Steele
Lebanon, PA
5,258,256
I do use RB for my opens, as well as FB & Google and do spend money on marketing, food & beverage. The amount I spend depends upon the event - breakfast, brunch afternoon snacks...but, typically about $100.
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Kathleen Daniels, Prob...
San Jose, CA
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Bob "RealMan" Timm
Minot, ND
620,692
Nothing, although sometimes balloons to tie outside.
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Bob "RealMan" Timm
Minot, ND
3,350,589
7,871,018