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Ambassador
6,393,609
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Surprisingly, my response rate increased significantly when I made market reports a priority.

I read Barbara Corcorans book and how she put herself on the map by doing this in Manhattan, and thought I would give it a try,

It worked.

Feb 09, 2020 01:40 PM
Rainmaker
4,572,183
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

In the past:  it was market reports, community reports and specific condo/townhome/neighborhood reports.  These were where potential buyers/sellers saw and later contact usually without saying "ActiveRain".

Now:  since I no longer write new reports on the above topics, I do receive contacts occasionally from those posts from years back.   I have also received inquiries about area events and local businesses but those have never(as in ZERO) lead to any engagement.  

Feb 09, 2020 03:16 PM
Ambassador
5,230,113
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Market updates and local events.

Feb 09, 2020 07:19 PM
Ambassador
3,169,508
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs

Long tail searches, niche patio homes, new construction.  Basically the detailed posts that involve actual homes for sale and not just generic how to posts.

Localism (festivals, restaurants, etc.) used to get calls, but they weren't business generating calls so I dropped them.

Feb 09, 2020 03:30 PM
Rainmaker
785,475
Abby Stiller
TOP SELLING REALTY - Cape Coral, FL
SW Florida (239) 284-8637

Market reports and local events

Feb 09, 2020 07:11 PM
Ambassador
2,061,814
Alan May
Jameson Sotheby's International Realty - Evanston, IL
Home is where the hearth is.

When I post about local community events I get calls from the public.  Unfortunately they don't tend to be actual business... it's more like:

"So, when does the parade start?"

Feb 09, 2020 04:30 PM
Ambassador
3,383,334
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Market reports, and during the real estate crash, short sale success stories.

Feb 09, 2020 03:16 PM
Rainmaker
1,844,301
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Subdivision posts, market posts.

Feb 09, 2020 02:59 PM
Rainmaker
1,090,872
Diana Zaccaro Broker Associate
ZOOM Realty Group - Cocoa Beach, FL
"The Accidental Blogger" Cocoa Beach, Florida

Localism posts get the best response...condo complexes, subdivisions and local events have been very good for me.

Feb 09, 2020 12:40 PM
Rainmaker
2,781,173
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

My posts turn up every where for different reasons mainly because I blog about many different subjects. Real Estate is a people centered & driven business and relating to the nature of the public opens doors & breaks the ice

Feb 09, 2020 06:10 PM
Rainmaker
2,241,053
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

You and I live where the properties for sale are. You and I not ZRT are the local experts that provide the insider knowledge. That is what saves money and time. Educate about the lay of the land where you live when you blog. What is it like where you live, ZRT .. they don't know. Blog about the FAQ... local banks, local motels, local places to eat, and videos added to your farmers markets round up all get weaved into the blog posts. It is not just words. Local everything and then round robin the themes with local lending buying and selling situations, the real estate marketing reports.... we have so much to blog about to be helpful to buyers, sellers and to promote the listings ActiveRain Member Support 

Feb 09, 2020 05:56 PM
Rainmaker
1,197,152
Peter Mohylsky, Beach Expert
PMI. Destin - Miramar Beach, FL
Call me at 850-517-7098

People want to hear about the local market conditions.  

Feb 09, 2020 05:52 PM
Rainmaker
2,390,620
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

My hyper local posts are have always been the best and that includes my radio broadcasts/podcast posts.

Feb 09, 2020 05:42 PM
Ambassador
3,125,842
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

Community and market reports.

Feb 09, 2020 12:30 PM
Rainer
231,948
Eva B. Liland Century 21 Doug Anderson
Century 21 Doug Anderson - Lancaster, CA
Glad to be of Service 661-714-1643

I seldom blog. What works for me is to stay in contact with park managers and to do Open Houses. I also mail a magnet fridge calendar together with was has sold the previous year. For every 100 calendar I get on an average 1 listing.

Feb 10, 2020 02:18 AM
Rainmaker
5,868,554
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I write quite a few market reports, and some on specific keywords, and get many hits on my web site.

Feb 10, 2020 06:55 AM
Rainmaker
3,416,038
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

My weekly market report works great at attracting new customers and reminding those who  i may know, what i do. Sharing stories of past sales, buyers or sellers works great at attracting attention as well. Those blogs are long lasting and work for me 24 hours a day. 

Feb 10, 2020 06:08 AM
Rainmaker
1,390,113
Wayne Zuhl
Remax First Realty II - Cranford, NJ
The Last Name You'll Ever Need in Real Estate

Local market conditions.

Feb 10, 2020 03:29 AM
Ambassador
2,684,109
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

 Whatever the topic, Consistency is key.

Feb 09, 2020 08:14 PM
Rainmaker
1,543,823
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

Market reports, localism and stories.

Feb 09, 2020 02:50 PM
Ambassador
3,345,091
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Niche ... highly specialized niche and the calls are coming from my Wordpress site. 

Feb 10, 2020 08:47 AM
Rainmaker
7,836,164
Roy Kelley
Retired - Gaithersburg, MD

Reports on available foreclosures.

Feb 10, 2020 08:23 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Free kittens.

Feb 10, 2020 05:13 AM
Rainmaker
1,052,211
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

Listings! My other posts that are not directly about CRE are members posts. Y'all call me for those. LOL

Feb 10, 2020 04:30 AM
Ambassador
2,178,603
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Anything that included my keywords Wenatchee real estate.  My rental listings always generated lots of calls too.

Feb 10, 2020 03:21 PM
Rainmaker
1,311,397
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

Almost all my post are listings.

I have never had a buyer/seller call and say that they read my post on Active Rain.

Feb 10, 2020 10:20 AM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

The majority of our clients do not blog.  For them, it is a time waster.  Instead we have devised more face time strategies, and they all are high producers.  What works for some does not for others. 

Feb 10, 2020 09:02 AM
Rainmaker
763,883
Tony Lewis
Summit Real Estate Group - Valencia, CA
Summit Real Estate Group Valencia & Aliso Viejo

Events Calendar and New Listings.

Feb 11, 2020 01:56 PM
Rainmaker
1,239,901
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Until Kenny is willing to make effort to get our blogs syndicated it only shows that we have an account here.

Feb 10, 2020 07:33 AM
Ambassador
5,049,450
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Market reports, neighborhood and community posts (especially if there is a video).

Feb 16, 2020 12:33 PM