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Rainmaker
2,390,620
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

Blue heads and call girls Richard Acree, ADAC, CAPS, CMA ... oh wait, that's this section.

For me the most popular is local news and events in the blogging section.

Jul 10, 2019 05:42 AM
Rainmaker
4,572,183
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

If I understand your question.  Choose the appropriate topic for the post subject and forget about popularity.  Be genuine.  Be sincere.  Be yourself.  Good luck.

Jul 10, 2019 05:07 AM
Rainer
19,442
Julio Vasiu
IXACT Contact - North York, ON
IXACT Contact a ‘next generation’ real estate CRM

Check out a tool called "Google Trends". You select a topic and it shows you what people are searching most within that topic. I am guessing you would want to write about real estate so your topic would be "real estate". 

Jul 10, 2019 12:06 PM
Rainmaker
3,416,038
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

I think more important than picking a section, write a cacthy title, dont self promote, write something that makes the reader think and want to comment. Make it interesting 

Jul 10, 2019 05:45 AM
Rainmaker
5,104,931
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

This is not something I've ever studied... basically, it's what Michael Jacobs said. And when you talk about popular... are you talking with the public with active rain members? The most read post I ever wrote is about National Short Girl's Day... who'd have thought this would be so popular.

Jul 10, 2019 06:03 AM
Rainmaker
4,882,355
Richard Weeks
Dallas, TX
REALTOR®, Broker

I wish we knew.

Jul 10, 2019 05:19 AM
Rainmaker
1,844,301
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Don't know as I've been here for years & never had anyone do a 'study'.

Posts with great titles get read most that's for sure.

When I go thru my posts by views it is actually funny on what gets read the most. Furnace settings in the winter, how to bury a St Joseph statue, etc.

So .... I don't know.

Jul 10, 2019 05:15 AM
Rainmaker
1,543,823
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

You can use Google for what is trending in keywords and most searched topics.

Jul 10, 2019 07:07 PM
Ambassador
5,049,450
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

I suspect it depends whether the reader is an AR member, or a buyer or seller. No doubt it varies by what the needs are at that particular time. Sometimes the popular posts - indicated by clicks, likes and/or comments - can be rather surprising, at least to me!

 

Jul 10, 2019 04:21 PM
Ambassador
6,393,494
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

I think that most just go with the default and do not select anything more precise.

Jul 10, 2019 10:08 AM
Ambassador
2,178,603
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

It depends on YOUR area of expertise.  For an inspector, such as yourself, anything that will help homeowners properly maintain their homes. Agents will also find this information interesting. 

Jul 10, 2019 09:20 AM
Ambassador
3,125,842
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

It varies and all centers around real estate, life and occasionally a measure of humor thrown in Richard. 

Jul 10, 2019 06:32 AM
Rainmaker
5,583,278
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

for all listing agents AND homeowners, MARKETING is the topic that should be most important....

Jul 10, 2019 06:19 AM
Rainmaker
1,052,211
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

The range of topics is practically infinite.

But if I had to take a gander, listings and sales might be plentiful. Then, stories about nightmare deals and successes.

Jul 10, 2019 06:11 AM
Rainmaker
7,836,139
Roy Kelley
Retired - Gaithersburg, MD

Blog about your personal and professional interests. You will be known by what you post.

Jul 10, 2019 06:10 AM
Rainmaker
5,216,409
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Whatever grabs my attention on a particular day

Jul 10, 2019 06:05 AM
Rainmaker
2,220,654
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

I read what ever grabs my attention. 

Jul 10, 2019 07:43 PM
Rainmaker
1,196,798
Doug Dawes
Keller Williams Evolution - 447 Boston Street, Suite #5, Topsfield, MA - Topsfield, MA
Your Personal Realtor®

I really don't know what is most popular. I use Just for Fun often

Jul 10, 2019 08:27 AM
Ambassador
3,345,091
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Whatever message the blogger wants to convey to the audience.  Who is the audience?  Just be your authentic self. speak in your voice without attempting to be all things to all people. 

Jul 10, 2019 08:10 AM
Rainmaker
2,182,552
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

First Time Buyers info

Jul 10, 2019 08:08 AM
Rainmaker
1,712,676
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

anything goes.

Jul 10, 2019 07:04 AM
Rainmaker
1,311,397
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

I don't think popularity is what drives our bloggers. The most prolific bloggers write about whatever moves them to write.

Jul 10, 2019 07:01 AM
Rainmaker
716,049
Richard Bazinet /MBA, CRS, ABR
West USA Realty - Scottsdale, AZ
Phoenix Scottsdale. Sellers, Buyers & Relocations

And.... survey saysssssssssss? 

Jul 10, 2019 09:02 AM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

By readers, I couldn't begin to tell you without having access to the backend traffic stats.

Jul 10, 2019 08:59 AM
Rainmaker
536,943
Rose Mary Justice
Synergy Realty Pros - Dandridge, TN
Synergy Realty Pros

I would take a wild guess at Real Estate Marketing.  Just for Fun may be next.

Jul 10, 2019 08:35 AM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Richard,

Michael Jacobs gave you an excellent answer.  A

Jul 10, 2019 06:36 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

The most popular subject for blog written is Just Listed. Takes little effort or thinking.

The most popular blogs read.

The #1 blog read by AR members are those with Zdevil in the subject/title.

The #1 blog read by citizens contain in the subject/title a noun about something they have seen in their community or region. To get them to read again, the writer needs to have their own voice and skip the Pablum.

The #1 blog for lead gen is the one that promises to make the reader smarter. (Example: 8 ways to get the seller to make the 1st concessions...before negotiations start)

Jul 10, 2019 05:15 AM
Rainmaker
2,241,053
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Agents want to know ways to save time and money... just like buyers and sellers. The most efficient, the least hassle, the quickest sale... how do you do that is sought out as technology ramps up and this is the place to beef up your knowledge base Richard Acree, ADAC, CAPS, CMA !

Jul 11, 2019 03:45 AM
Rainmaker
1,622,432
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

I'd google what is the most searchable topic for your location or/and business. 

Jul 10, 2019 11:53 PM
Ambassador
5,230,102
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

My local events posts tend to get the most eyeballs on them. Other than that, local, local, hyperlocal and more local!

Also, I would suggest what YOU enjoy writing about. If you restrict yourself to only local events, you will become bored and stop blogging.

Variety is the spice of life!

Jul 10, 2019 09:44 PM
Rainmaker
1,239,901
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

AR has not done much in the way of SEO. I just noticed most agents RE blogs are filtered not available to Google readers. Those constantly blog "Mainstreet my farm" are there for a suprise. Nada. 

Often agents has it on their sites also.

 

Jul 10, 2019 07:41 AM
Rainmaker
5,868,554
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I would not know, but the subject line is very important.

Jul 30, 2019 09:25 AM
Rainer
49,906
Richard Acree, ADAC, CAPS, CMA
ADA Inspections Nationwide, LLC - Brentwood, TN
ADA inspections, CAPS inspections, expert witness

Thank you Olga.  I like that.

Jul 11, 2019 01:13 PM
Rainmaker
900,128
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

Educational stuff, things others can learn from.

Jul 11, 2019 09:18 AM