Spam prevention
Rainmaker
5,336,470
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

the best price we found was a local printer with low overhead.... the total cost including delivering to the post office is .55/ jumbo jumbo postcard....the postcard is 6" x 9 5/8 "  ,....top quality stock.... our first mailing with it brought 5 listing calls.... 

I mailed to 7,423 is our exact database count.....but we get calls from people who saved our postcards..... 

our average listing call is $500k-$600k

Mar 01, 2019 08:05 AM
Rainmaker
5,779,731
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Follow the practices of Barbara Todaro

Mar 01, 2019 07:07 AM
Rainmaker
3,625,115
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Interesting question.  I have always wondered about the most effective versus the least expensive.

Mar 01, 2019 07:30 AM
Rainmaker
4,827,959
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

William,

We have never been proponents of least expensive or cheap.  We believe in quality first and foremost, and sometimes you have to pay more for quality and its shows and pays for itself and then some. A

Mar 01, 2019 08:06 AM
Rainmaker
858,863
Doug Dawes
Keller Williams Realty - Topsfield, MA - Georgetown, MA
Your Personal Realtor®

If you want good advice for postcard marketing contact Barbara Todaro 

Mar 01, 2019 07:30 AM
Rainmaker
1,297,242
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Barbara Todaro is our expert on all things mailing.  I know some people her use local printers and prefer them.  If memory serves, Barbara may use one as well.  She does an incredible volume though.

 

The vendors I've looked at of late have all had various pricing tiers.

 

For geographic farming, EDDM (Every Door Direct Marketing or as I call it "Every Darned Door Marketing") has been mentioned often as a good way to cheaply mail to a specific area.

Mar 01, 2019 07:59 AM
Rainmaker
451,447
Dan Pittsenbarger
Keller Williams Western Realty - Bellingham, WA
Improving Conditions

I haven't shopped alot but the least expensive I know of is express copy at expresscopy.com and another good one is postcardmania. Both are known for good prices. I have used expresscopy.com and was happy with the product and the price. They could print double sided, recycle friendly laminated, color both side, and postage for about the same price I was paying just for a stamp. I originally made and mailed my own.

Mar 01, 2019 07:28 AM
Rainmaker
1,467,120
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Calling Barbara Todaro .  

Mar 01, 2019 07:23 AM
Rainmaker
2,872,189
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

I am with Michael Jacobs - my focus is on effective.  

Mar 01, 2019 08:15 AM
Rainmaker
512,038
Rose Mary Justice
Synergy Realty Pros - Dandridge, TN
Synergy Realty Pros

Doing it yourself.  

Mar 01, 2019 07:25 AM
Rainmaker
1,727,406
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co. Notary Services, retired Realtor

I've never used a service. I've made my own lists from some great programs that are available free through our public library.

Mar 01, 2019 07:15 AM
Rainmaker
995,510
Thomas J. Nelson, Realtor e-Pro, CRS, RCS-D, Vets
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

I seek out the best, not the cheapest.

Mar 01, 2019 09:48 AM
Rainmaker
416,692
Susie Kay
Ultima Real Estate - Plano, TX
North Dallas Specialist

I do my own mailings.

Mar 01, 2019 09:48 AM
Ambassador
1,706,647
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Try Express Copy.

Mar 01, 2019 07:34 AM
Rainmaker
1,333,062
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

xpressdocs.com 

Mar 01, 2019 07:30 PM
Rainmaker
780,241
Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

Check EDDM from the Post Office. ( Every Door Direct Mail). You also might want to check print prices at Vistaprint and do your own mailing.

Mar 01, 2019 02:16 PM
Rainmaker
1,042,613
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

If you're not sending something specific to your location cost does not matter. There will be little response relative to a focused long term effort. You'll want at least 3 years of mailing usable information before reaping a consistent benefit. You'll know when people on the street recognize your face if a profile picture is being used.

Mar 01, 2019 10:27 AM
Ambassador
3,687,469
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

I don't know, William. I use a local printer.

Mar 01, 2019 07:36 PM
Rainmaker
503,517
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

VistaPrint, ExpressCopy or team up with your "preferred Lender" and share the cost!

Mar 01, 2019 02:51 PM
Ambassador
4,665,185
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Vistaprint.

Mar 01, 2019 02:44 PM
Rainmaker
541,452
Abby Stiller
REMAX Realty Group - Cape Coral, FL
Professional Bilingual Realtor (239) 284-8637

Express Copy is good.

Mar 01, 2019 01:58 PM
Rainmaker
1,079,005
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Bulk mail  8.5 x 5.5" at 30.5 cents.  You do the mailing.

Mar 01, 2019 12:14 PM
Rainmaker
3,447,127
Nina Hollander
Coldwell Banker Realty - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

I don't use such services so don't have a recommendation.

Mar 01, 2019 10:24 AM
Rainmaker
4,318,829
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I usually don't search for the cheapest anything, you get what you pay for.

Mar 13, 2019 02:57 PM
Rainmaker
3,560,350
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Barbara Todaro is the source to follow! She is consistent in her mailings!

Mar 04, 2019 04:53 AM
Rainmaker
3,410,286
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Try Printer Bee!  Tell them Will Hamm send you.

 

Mar 03, 2019 09:07 AM
Rainmaker
1,584,203
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Lend Smart Mortgage, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

We use Corefact due to the link to reporting results when offering Home Value Reports

Mar 02, 2019 09:25 AM
Rainmaker
4,798,519
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

It's not the price, but what you are putting in and on the cards that matter.

Mar 02, 2019 06:44 AM
Rainmaker
1,604,107
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

bulk mail at 26.2 cents a piece for postage.

Cards are extra & I do the 1/2 sheet as Barb suggests.

Mar 02, 2019 05:45 AM
Rainmaker
3,164,624
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

I was going to write ask Barbara Todaro, but I see she has already made a comment.

Mar 02, 2019 01:42 AM
Ambassador
4,207,859
Jeff Dowler, CRS
eXp Realty of California - Carlsbad, CA
The Southern California Relocation Dude

Least expensive is not always the best. See what Barbara Todaro has to say

Mar 01, 2019 09:38 PM