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Rainmaker
5,216,398
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

I had some luck in an over 55 community with 3 quick sales after no sales in the previous 12 months. My postcard simply said "results speak for themselves. Is it time to talk". Had a listing within 24 hours of the mailing.

Jan 05, 2019 05:11 AM
Rainmaker
4,572,117
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

"Contact Me..." and they did. Not every one of them. And not each time. Consistency matters.  A lot.

Jan 05, 2019 06:31 AM
Rainmaker
3,416,038
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

The old free market analysis works every time. Targetting a specific area of high turn over works best

Jan 05, 2019 05:30 AM
Rainmaker
4,434,127
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I had a condo listing and it was cheaper to own than to rent. I sent out post cards to 20 renters in that condo community and got 5 calls 

Jan 05, 2019 05:03 AM
Rainmaker
1,052,211
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

My direct mail always gets results. Probably because it's very pretty. And shiny.

Jan 05, 2019 09:53 AM
Rainmaker
2,390,620
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

I've had 2 major farming campaigns that each lasted over a year with NO results Peter Mohylsky . I'm not convinced that mailing works in every market. Barbara Todaro is the one to ask about successful campaigns.

Jan 05, 2019 06:05 AM
Rainmaker
716,049
Richard Bazinet /MBA, CRS, ABR
West USA Realty - Scottsdale, AZ
Phoenix Scottsdale. Sellers, Buyers & Relocations

My most productive direct mail piece was last year....

"Guess what I did with your neighbor last night...."

Flip card over... "I listed their house for sale".

Jan 05, 2019 10:57 AM
Rainmaker
1,196,798
Doug Dawes
Keller Williams Evolution - 447 Boston Street, Suite #5, Topsfield, MA - Topsfield, MA
Your Personal Realtor®

It's not a call to action but one time I asked a question "Are you Looking...to Sell or Buy?" which led to Call Me.They answered their own question 

Jan 05, 2019 06:40 AM
Rainmaker
1,844,291
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Each piece is different & each one has a theme so to speak. That varies for each situation.

I never use the word free, don't like people who like the word free as they don't have respect for your time involved in that 'free' market analysis. Complimentary I don't even like.

Jan 05, 2019 06:32 AM
Rainmaker
5,104,931
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I don't do much by way of direct mail.

Jan 05, 2019 05:45 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

"What is REALLY happening at 1600 Pennsylvania Ave (local and very visible address preferred)?"

"I Scored! You can too." (URL)

The one tapping the 90 day market is "$1,200 mo, no money down."

Jan 05, 2019 05:06 AM
Rainmaker
1,239,901
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

That is pretty competive as well. Postage for 1st class is going to 55 cents starting 1/27.

Jan 05, 2019 06:27 AM
Rainer
175,886
Merv Edinger & Associates
Remax Nova - Halifax, NS

Our newsletter & Christmas cards

 

Jan 05, 2019 06:04 AM
Rainmaker
4,882,355
Richard Weeks
Dallas, TX
REALTOR®, Broker

I've got buyers for your house.

Jan 05, 2019 05:59 AM
Rainmaker
5,005,631
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

My SOLD cards with Contact me for the same results is always a winner!

Jan 05, 2019 05:58 PM
Ambassador
5,229,945
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Each one is different, Peter but, "Thinking of Listing?" or "For a complimentary market analysis..." have worked best for me.

Jan 05, 2019 05:15 PM
Ambassador
3,345,091
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

I am doing direct mail but not of the traditional real estate mailer variety. If I told you, well, you know 

I just think too much of you and would like to keep you around the AR water cooler for a long time.

Jan 05, 2019 07:16 AM
Rainmaker
1,231,853
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Absolutely love Annette Lawrence , Palm Harbor, FL 727-420-4041 direct mail piece,"What is REALLY happening at 1600 Pennsylvania Ave (local and very visible address preferred)?"

Jan 05, 2019 06:47 AM
Rainmaker
7,836,134
Roy Kelley
Retired - Gaithersburg, MD

Lists of available foreclosures.

Jan 05, 2019 05:58 AM
Rainmaker
4,936,605
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

How much value do you have in your home, call me to fine out!

 

Jan 05, 2019 11:37 AM
Rainmaker
2,071,025
Evelina Tsigelnitskaya
SIB Realty - Sunny Isles Beach, FL

No direct mail for me.

Jan 05, 2019 10:10 AM
Rainmaker
564,494
Maria Sapio
Keller Williams of Central PA - Carlisle, PA
Real Estate Agent- Carlisle, PA. Mariasapio.com

I have not utilized direct mail in my marketing.

Jan 05, 2019 08:32 AM
Rainmaker
4,800,082
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I haven't used direct mail in a long time.

Jan 05, 2019 06:32 AM
Rainmaker
1,622,432
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

I'm not sure it is about one single mail. With DM it is about quantity. 

Jan 06, 2019 12:03 AM
Ambassador
6,393,179
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Call me so that we can get started right away.

Jan 05, 2019 12:47 PM
Rainmaker
1,598,452
Valeria Mola
SIB Realty - Miami, Sunny Isles Beach - Sunny Isles Beach, FL
305-607-0709 SIB Realty Condos for Sale and Rent

I don't do direct mailing. 

Jan 05, 2019 10:51 AM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Not had much luck so far.

Jan 05, 2019 10:39 AM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

I have seen all types, and each varies depending on the market place and the intent.

Jan 05, 2019 10:20 AM
Rainer
341,353
Ron Tissier
Chapman Hall Premier Realtors (404) 580-9069 - Atlanta, GA
Defining Homes. Defining Lifestyles.

Farmed a high end area/neighborhood of six hundred homes for 18 months with a targeted direct mail campaign.  Great, professonal quality material and content with calls to action at every turn.  I know that consistency is key.  However, in 18 months the only call I ever received was from a crotchety old man who kept threatening to report me to the FEDs for repeatedly sending him junk mail.  Spent major bucks over that 18 month time frame and finally decided it was time to stop the bleeding.  Direct mail does work but I'm gun shy about it now to be sure.  

Cheers! 

Feb 03, 2019 07:46 AM
Rainmaker
5,868,482
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I had a TRUE buyer for a townhome complex, sent out a postcard asking if anyone wanted to sell, and got 3-4 listing opportunities.

Jan 08, 2019 02:13 PM
Rainmaker
3,986,258
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

Direct mail never did me anything

Jan 07, 2019 08:47 PM
Rainmaker
758,035
Peter Testa
Nationwide Homes - Danbury, CT
PETER TESTA

Some mailings have yielded results while others haven't. 

Jan 06, 2019 06:28 AM