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Will Hamm, "Where There's a Will, There's a Way!" (Hamm Homes)

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Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

  Long ago.  The ROI wasn't there.   If I was going to do that today, I would live stream it, or webinar, or video chat.

Jan 19, 2018 03:43 PM
Rainer
509,449
Susie Kay
Ultra Real Estate Dallas Fort Worth - Plano, TX
North Dallas Specialist

Thanks for the question Will Hamm ! I'm all ears!

Jan 19, 2018 06:19 PM
Rainmaker
5,005,659
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Fred Griffin has this one!

Jan 19, 2018 05:55 PM
Rainmaker
1,711,988
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

I did many moons ago, ROI wasn't there, didn't enjoy it so never did it again. I sent letters out to apartment complexes, then postcards to the same people, lender advertised it in the local paper, flyers and we had to bribe them with door prizes.

Jan 19, 2018 05:05 PM
Rainmaker
3,988,007
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I have done many of them in my day and we sent flyers out, advertised in the newspaper, contacted our databases, bribed them with door prizes and valuable information and still never had more than a handful of attendees. With so much info available online now, I suspect you'd have fewer today.

Jan 19, 2018 03:23 PM
Ambassador
5,230,113
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Years ago! The neighborhoods that I did them in, the announcements went out in their newsletters.

Jan 19, 2018 06:06 PM
Rainmaker
1,231,853
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Yes, joint promotion, lender promotes & agency promotes. Today, the best response comes from online marketing since the focus is mainly first-time buyers, the millennials.

Jan 19, 2018 06:00 PM
Ambassador
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Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Never have, and not sure I would want to spend too much of my time on first time homebuyers.

Jan 19, 2018 04:56 PM
Rainmaker
7,836,164
Roy Kelley
Retired - Gaithersburg, MD

Yes. Newspaper advertisements.

Some agents use direct mail to rentals.

Jan 19, 2018 04:50 PM
Rainmaker
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Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

I do investor seminars but most of them are out of state. I work with promotors.

Jan 19, 2018 04:45 PM
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John Pusa
Glendale, CA

Will Hamm I know a team of agents advertise the event almost everywhere.

Jan 19, 2018 03:41 PM
Rainmaker
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Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Nope, based on other agents 'crowd' I took a pass. 

Jan 19, 2018 03:20 PM
Rainmaker
2,781,173
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

I have attended them or one I dont recall. However, people like them. How to get them there? Anyway you can...flyers, door-knockers, mailboxes, word of mouth, signage...unleash it all. Offering something free helps quite a bit

Jan 19, 2018 05:34 PM
Rainmaker
5,583,278
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

I did flyers and the bank where I had it did the marketing..... they did flyers and posted them everywhere .... plus newspaper marketing....

Jan 19, 2018 04:57 PM
Ambassador
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Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

I have not. 

Jan 19, 2018 04:49 PM
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Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

FB, Database , the Lender had leads also to funnel into the seminar

Jan 20, 2018 05:57 AM
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Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I have not. I've never heard from anyone who has that they had any decent return on investment on it. Seems so 1990's to me.

Jan 20, 2018 04:29 AM
Rainmaker
1,622,432
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

No, but I was going. I'd use library or local community club. 

Jan 19, 2018 10:51 PM
Rainmaker
1,374,373
Joyce Marsh
Joyce Marsh Real Estate LLC - Daytona Beach, FL
Joyce Marsh Homes

Many years ago but none recently. That is not my target market. 

Jan 19, 2018 10:31 PM
Rainmaker
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Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

I met a broker owner who did that in volume, and in the right market it works.  A

Jan 19, 2018 09:03 PM
Rainer
252,600
Macy Babb ... North Georgia Realtor
Re/Max Around Atlanta Realtor - 404-234-6166 - Cartersville, GA
Realtor, SFR, HUD/REO Certified

Going to try soon, planning on using my Social Media precence

Jan 19, 2018 08:18 PM
Rainmaker
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Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Some times it just has to be like it is! 

Jan 19, 2018 07:11 PM
Rainmaker
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Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Years ago, HOAP asked me to do the REALTOR presentation.  They did the advertising, and got business.

Jan 23, 2018 09:57 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Not recently, meaning not in the last five years.

Before that time I did. I found that the secret to success was enduring presence. 

The event was hosted by a collaborative partner in a very visible retail location in Dunedin. Signage stayed in the window 24/7.  This is important. People like familiar.

When their community received the invite, they already were comfortable with the location and recalled, "That is where we saw the sign."  It was over 3 weeks before attendance exceed 15 on these once a month events.

Would I do it again? No. 

Why? I do not have a lending partner with appropriate agility to maximize the effort. 

What would persuade me to do it again?
Good question. Since this is about FIRST TIME HOME BUYERS, I would have interest if the lender could cite 4 sources of down-payment assistance without saying, "I'll call you back."

And of course they need to grant permission to use the recorded event for online purposes.

Jan 20, 2018 12:42 PM
Ambassador
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Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I did a few back when the $7000 tax credit was out there and had my CPA attend and present as well as a lender.  Haven't done them recently because my preferred niche of lake (second homes) has returned to normal.

Jan 20, 2018 10:58 AM
Rainmaker
900,128
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

I considered it, but heard attendance is generally low.

Jan 20, 2018 09:54 AM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

No, not something that really interests me.

Jan 20, 2018 09:23 AM
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Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

I have not William

Jan 20, 2018 07:43 AM
Rainmaker
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Richard Weeks
Dallas, TX
REALTOR®, Broker

Yes I have.  Did direct mail to a target area and passed out flyers.  Good results.

Jan 20, 2018 07:13 AM
Rainmaker
191,939
Erika Rae Albert, Austin Real Estate Expert
E-Rae Realty - Austin, TX
Exceeding Expectations in Every Transaction

Will Hamm I'm actually planning my first one for this February.  Lenders will be pre-qualifying on site so they're ready to go when they leave.  I have a hnadul of first time buyers in the back of my mind that I will call and personally invite, and tell to bring their friends.  I also plan to run targeted FB ads and flyer a few apartments.  Happy to talk strategy with you if you're planning to do one in the near future as well.

Jan 20, 2018 07:08 AM
Rainmaker
292,685
Jack Lewitz
Exit Strategy Realty - Evanston, IL

Did a flyer a posted it near rental buildings , grocery stores , community library .

Jan 20, 2018 06:58 AM
Rainmaker
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Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Will Hamm No I haven't, but I have an agent friend who has been doing them for years. He has been very successful at it.

Jan 20, 2018 06:30 AM
Rainmaker
4,800,082
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I have.  Newspaper and social media as well as flyers.

Jan 20, 2018 05:57 AM
Rainmaker
3,416,038
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

I used to do them all the time, we had great turn outs when we ofered food. The things was that i saw 1 our of 15 to 20 actually hiring me and buying a failure back then, but with the low cost, it was a success money wise

Jan 20, 2018 05:01 AM
Rainer
65,378
Steve Bracero
Heisler and Mattson - Shrewsbury, MA
First Time Homebuyer and Investor Specialist

Wow I really like the idea of video, stream it... 

Makes sense... 

Attending a webinar, so people can attend from the comfort of their own home 

Jan 20, 2018 04:39 AM
Rainmaker
3,071,489
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

No

Jan 20, 2018 04:36 AM
Rainmaker
4,319,419
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Will Hamm - yes I have. Spreading in Sphere of Influence.

Jan 19, 2018 10:32 PM
Rainmaker
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William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I have not

Jan 19, 2018 08:43 PM
Rainmaker
4,434,127
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

No.

Jan 19, 2018 03:53 PM