I would think that the marketing plan would be part of the listing presentation.

You shouldn't have to ask, it should be part of the discussion, at least in general until a contract is signed

Until I have the listing agreement signed, I share no part of my marketing plan.

I don't feel like they should have to figure that out. However, I do ask that they promote it on social media, talk it up with friends, neighbors and coworkers. You never know where the buyer will come from.

Claudia Cupe Yes

Yes, you should definitely ask for a comprehensive marketing plan.

Sellers shouldn't have to ask - that should be a part of what the listing agent shares with them during their presentation - absolutely!  My marketing sets me apart from other agents so, rest assured, they hear about it, Claudia Cupe!  

This seems like a reasonable question. Never assume.

You shouldn't have to ask -- they should offer that information and a marketing plan.

It is a good idea to share this. 

I always think of myself as the professional.

If a seller isn't hearing from an agent how the listing will be marketed, they should definitely ask.

Jeff Dowler nailed this one!

It's part of my listing presentation. I am sure most sellers will ask listing agents this question.

You can but the agent should be touching on that

Best to just watch and see how they are marketing their current clients listings.

Most will tell you the same things, but some do it much better than others.

Yes, that would be wise.

I usually have a marketing plan, and part of my listing presentation.

   Yes.  The Listing Agent should provide that information at first meeting, or as part of a presentation.

That is included in my listing presentation.  Not in grave details ... but at a level where they know what they need to know.

If you are the seller, then absolutely!

The marketing plan should be part of the listing presentation, at least at a high level.

Absolutely, that's part of what they should tell YOU.

Hope they will show you samples of what their marketing program is.

Yes

if you're the homeowner, you'd better ask for details of that marketing plan....and it should be in writing....

Disscussion about everything has to take place at some time or another

Great question to ask

Susan Emo hit it on the head. Commit to me and I commit to you!

The seller should not have to ask, the listing agent should tell them

In the context of I am the homeowner and the agent sits across the dining room table, I WOULD NOT ASK.

The agent who does not answer the ONLY FIVE QUESTIONS a home owner always has, without the asking, should not be hired. This agent is not on the same wavelength of homeowners.

My listing presentation focuses on my marketing activities for their home... that is the major point of differentiation between me and most other agents.

It's a moot point, you got the call because they already know about your marketing. Maybe not all of it but enough to get your foot in the door.

 Those are my trade secrets and I don't give them out freely ...

It depends on how you are working with a seller agent.

Claudia,

I would do exactly what Susan Emo said.  A

No.

what is different from other agents? Do you do open house every week until it is sold? mailing?