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Rainmaker
4,936,627
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

I walk door hangers 4 times a year and talk to people.

Jul 03, 2016 08:07 AM
Rainmaker
1,683,912
Larry Johnston
Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC - Elkhart, IN
Broker,Friends & Neighbors Real Estate, Elkhart,IN

Post cards, in my opinion, is the best, besides personal cntact.

Jul 03, 2016 12:17 PM
Rainmaker
2,443,250
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

I use to send out a newsletter and it worked great about 5 years ago.  I finally gave up on farming subdivisions and kept on communicating with my family, friends and past clients.

Jul 03, 2016 10:38 AM
Rainmaker
2,220,323
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Postcards, they work for me.  I send when I take a listing, when it goes pending, and when it sells.  I mail one in July to send market update from January to June and another from July to December.

Jul 04, 2016 12:12 AM
Rainmaker
823,579
Susan Laxson CRS
Palm Properties - La Quinta, CA
Realtor in San Diego, CA & Naples, FL

In my opinion, postcards are by far the best farming tool out there, other than social media sites.

Jul 03, 2016 11:30 PM
Rainmaker
1,844,291
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Post cards - & like Fred the EDDM is the easiest way to get it done.

Jul 03, 2016 10:45 PM
Rainmaker
2,182,502
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

NextDoor.com

Jul 03, 2016 10:09 PM
Rainmaker
2,362,948
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

a monthly newsletter with recent sales, current listings, an article that I write, one from my lender and a featured listing - then I also send items of value quarterly and some just listed or just sold cards

Jul 03, 2016 11:07 AM
Ambassador
6,393,179
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

I so seldom do any marketing other than referral and blogging.

But when I do, the best  is Postcards.

Jul 03, 2016 09:23 AM
Ambassador
3,383,334
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Recent sales in a property value report and I do that six times a year.

Jul 03, 2016 08:58 AM
Rainmaker
7,836,134
Roy Kelley
Retired - Gaithersburg, MD

Post cards and face to face networking every week of the year.

Jul 03, 2016 09:52 PM
Ambassador
5,049,108
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

I do postcards with a variety of topics including local market data. I was sending them out monthly but have cut back to 6 times a year with some good leads

Jul 03, 2016 03:01 PM
Rainmaker
3,988,007
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I don't consider myself as a farmer but when I did I sent something out or stopped by every 6-8 weeks.

Jul 03, 2016 02:30 PM
Rainmaker
4,319,419
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Melissa Marro - is it to generate leads? I call my sphere - and it works!

And I do it often enough to get in touch with them 3-12 times a year.

Jul 03, 2016 02:20 PM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Melissa,

Each neighborhood  is so different, what works in one does not in another.  Each town has its different areas and different people.  No one size fits all!  A

Jul 03, 2016 10:15 AM
Rainmaker
679,404
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

1-2 times a year we walk our farm and put door hangers out as well as on Memorial Weekend we put flags on the front lawn of our farm.  We also do postcard mailings - Just Listed and Just Sold!  As well as a number of social media and marketing programs that are directed to our area.

Jul 03, 2016 09:37 AM
Rainmaker
660,906
Steffy Hristova
HomeSmart Elite Group Tempe AZ Tel: 602.710.8161 - Tempe, AZ
Tempe AZ Realtor - Your Home Close to Your Work!

Walking the neighborhood always produces good results. Once or twice a year, with something to leave with the owners, helps to be remembered. The effort is larger, but the effect is, in most cases, more significant.

Jul 03, 2016 09:21 AM
Rainmaker
1,239,901
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

About 10 times a year. It is an effective way to get one's name out there. 

Jul 03, 2016 09:04 AM
Rainmaker
1,725,996
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

Monthly direct mail postcards .  We use Prospects Plus

Jul 03, 2016 08:49 AM
Ambassador
2,684,009
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

  Every Door Direct from USPS has made mail-outs a lot easier.

Jul 03, 2016 07:47 AM
Rainmaker
5,104,931
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I don't do neighborhood farming... but from past experience I would say you need to touch that farm at least once a month for a real payback.

Jul 03, 2016 11:31 PM
Rainmaker
5,216,398
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

When I farmed, sent out a monthly newsletter. It provided one listing a month to cover the cost!

Jul 03, 2016 11:23 PM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I don't do this.  In the past my broker did post cards.  Now what I do is I market my listings, my open houses and my sales.  B&W flyers with my business card on them, put on the door.

Jul 03, 2016 08:47 AM
Rainmaker
5,583,278
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

if you're just starting the program, use direct mail marketing with postcards....do it every month until you get some response...complement the mailed postcard with online marketing..... within a year, you should be known and you should be receiving calls for CMA's.... 

Jul 03, 2016 08:08 AM
Rainmaker
1,280,748
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

We are starting a new farm area and we'll be sending postcards monthly, 12 times a year.

We are also doing a "micro farm" for our new listing. That includes a Just Listed card, a Market Update card, a Home Estimate card and a Just Sold card.

Oct 12, 2016 02:15 AM
Rainmaker
2,224,473
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

I like to hand out a market report that says...what is your home worth. 

Jul 04, 2016 02:02 PM
Rainmaker
4,800,082
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Other than local market reports, I don't do much farming for a particular neighborhood.

Jul 04, 2016 03:34 AM
Rainmaker
1,390,113
Wayne Zuhl
Remax First Realty II - Cranford, NJ
The Last Name You'll Ever Need in Real Estate

We send flyers, postcards, market reports, and other items of value to prospects but don't "farm" in the traditional sense.

Jul 03, 2016 11:54 PM
Rainer
36,630
Cynthia Biechler
Biechler Grp Real Estate w/HOMESMART Connect - Chicago - Chicago, IL

Postcards 

Jul 03, 2016 11:34 PM
Rainmaker
3,071,489
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

parked and reading...

Jul 03, 2016 10:18 PM
Rainmaker
989,652
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

blogging and community pages works for me

Jul 03, 2016 09:55 PM
Rainmaker
4,434,127
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I have not done much recently. I used to mail out post cards.

Jul 03, 2016 09:26 PM
Rainmaker
695,528
Nicholas Crane
Woodland Companies - Cadott, WI
Managing & Appraising Forest Land

We send targeted postcards out yearly that is about it for farming neighborhoods. 

Jul 03, 2016 04:25 PM
Rainmaker
1,622,432
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

I probably will go with open houses. The more inventory, the more open houses. 

Jul 03, 2016 04:16 PM