Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA (ViewHomes of Clark County - Nature As Neighbors)

Spam prevention
Ambassador
2,951,809
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

have you considered using a single property business page on facebook.  It would be easy to make the owner a co-admin for her to post photos herself.  I've successfully done that with luxury properties in the past.  Sellers LOVED sharing new photos and comments about their home and then both of us shared the link on both social media and me on blogs.  Got a lot of attention.

Mar 13, 2016 07:01 AM
Rainmaker
2,550,732
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Why not especially if they are paying for it one way or another. On serious high end stuff, you bet they work.

Mar 13, 2016 04:30 AM
Rainmaker
1,586,493
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Lend Smart Mortgage, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

We use Agent Marketing. No they do not work . They are for the vanity of sellers.

Mar 13, 2016 03:30 AM
Rainmaker
4,855,929
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Debb,

Yes, it can be done.  And we can put our heads together with Ben.  Will it work?  When we have done these in the past, they did not include a blog.  Will they bring a buyer?  They have not in the past. It would be a good idea to talk to Ray our SEO guy.  A

Mar 13, 2016 03:20 AM
Ambassador
3,282,923
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I use Single Property Websites but I never have used it to the extent you are entertaining

Mar 13, 2016 08:25 AM
Rainmaker
1,607,392
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

1) No 2) No 3) Not in luxury market

Any blog should be able to take care of getting you up front in SERPs, G+ can help also.

I wouldn't let a seller blog about her own house. Could you imagine the drama with that?

Mar 13, 2016 07:21 AM
Rainmaker
3,473,469
Nina Hollander
Coldwell Banker Realty - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

I've used single property websites for decades. Agency Logic provides me a RE/MAX Distinctive Homes template. I don't understand why she needs a blog to add entries. No one is going to comment.

Mar 13, 2016 06:08 AM
Rainmaker
3,347,959
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Home and Condo Specialists

I'm confused why the seller would be adding these entries. Does she live out of your area?

Mar 13, 2016 05:55 AM
Rainmaker
686,859
Hella Mitschke Rothwell
(831) 626-4000 - Honolulu, HI
Hawaii & California Real Estate Broker

Who is in charge here of the marketing? I would be very worried if the seller blogs on this single property website. It's her content for the blog. And, yes, I have done these single property websites. By the way, how long does she expect it to take to sell this listing?

Mar 13, 2016 05:45 AM
Rainmaker
220,296
LuxurySoCalRealty Compass San Diego
Compass - La Jolla, CA
San Diego Partner - The Private Client Network

Hi Debb Janes EcoBroker and Bernie Stea JD it's possible if you use Wordpress your developer for a nominal charge can add this plug in so you can create on your own site driving traffic to the website where you are building all of your SEO efforts organically. See an example here of my Listing Page I feel that it is enough information, room for video ect and ranks real nice in Google.  The issue with https://listingstoleads.com/ or creating a real property website is there is no SEO, who will ever find it?  A website is only as good as who can organically find it.

Mar 13, 2016 05:33 AM
Rainer
90,455
Val Evans
Scottsdale, AZ

Single property websites are a great way for your client to advertise their home to all their friends, neighbors, family, and coworkers without all the clutter of the MLS or ZTR bullcrap. You give them their own personal URL/website that showcases their home and let them assist you in the marketing of it. WP has all the plug-ins you'll ever need to make it happen, including adding a blog. Kind of a no-brainer if you ask me. 

Mar 13, 2016 04:03 AM
Ambassador
3,696,458
Patricia Kennedy
Redfin - Washington, DC
Home in the Capital

I could blog the changes and add photos, but the client really couldn't do it herself on my site.  

Mar 13, 2016 03:55 AM
Rainmaker
815,765
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Create a website on one of the FREEBIE providers. (Wix, Wordpress, webstarts, weebly) Website name should be address.

Buy the address URL and redirect to the website. ($6 for .us domain)

Make first entry using the listing data. Make sure your branding is in header and footer and receives ALL click and email efforts.

Give the seller the access codes and instruct with "Have fun. Be aware, I'm not a tech support center so if you have questions refer to this list."

You may want to get and provide the seller the telephone number for GeekSquad or the help line of the website provider.

Do they work? No website works if you don't feed it.

The seller may be unaware of this fact so when they spend hours and hours and hours and nothing happens you WILL look like a superstar.

Be aware, you are on a very slippery slope. When you start making concessions that is beyond your contract and beyond your expertise, it is highly likely the second lesson learned is something about 'No good deed...."

Mar 13, 2016 03:29 AM
Rainer
410,043
DEANNA EARLY - - ( NMLS # 268590 )
American National Bank & Trust - Smith Mountain Lake, VA
Highest Ranked Mortgage Loan Originator Virginia

For the right price, anything is a available !   I think I would give her the name of my IT folks and let her set up her own site to suit herself.   I don't want to be the middle person in it's setup, maintenance and any liabilities for misleading or inaccurate information she may upload.   The time investment wouldn't be worth the ROI.   This is a road I would take a detour to avoid.

Mar 13, 2016 03:25 AM
Ambassador
2,758,956
TeamCHI - Complete Home Inspections, Inc.
Complete Home Inspections, Inc. - Brentwood, TN
Home Inspectons - Nashville, TN area - 615.661.029

Reading the answers.

Mar 13, 2016 06:54 PM
Ambassador
4,306,524
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Debb Janes EcoBroker and Bernie Stea JD most of the website services do provide a single property websites anyways.

I'd recommend ListingsToLeads (my referral link to get 21-day trial period) - not only a service that provides Single Property Websites, it gives you so many ways to market any listing - including luxury homes.

Mar 13, 2016 04:36 PM
Ambassador
2,205,623
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

I do use single property website extensively. I've only had one contact off of them in the last year. I do them mainly for the sellers. They find them impressive. I like realbird.com. It's inexpensive, but may not be what a higher end seller is looking for. Check it out the site, though. Maybe it will work for you. 

I think realbird will let you do a trial and then the cost is something like $99/year. 

Mar 13, 2016 01:23 PM
Ambassador
3,985,034
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

Tammy's idea is an excellent on one. You can also get single websites with unlimited photos with your Realbird subscription. They allow very detailed data and these will get indexed.

Mar 13, 2016 01:18 PM
Rainmaker
558,739
David Gibson CNE, 719-304-4684 ~ Colorado Springs Relocation
Colorado Real Estate Advisers LLC - Colorado Springs, CO
Relocation, Luxury & Lifestyle residential
​​How long does the seller expect it to be on the market? Months? Google ads or Facebook ads might be of more value.
Mar 13, 2016 12:42 PM
Rainmaker
1,230,818
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Good suggestion Tammy Lankford 

Mar 13, 2016 12:26 PM
Rainmaker
552,772
Abby Stiller
REMAX Realty Group - Cape Coral, FL
Professional Bilingual Realtor (239) 284-8637

I'll create a single website for the seller but I'll have control of it. She might easily take pictures and then you can add them to her the site. 

Mar 13, 2016 09:41 AM
Ambassador
4,704,155
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Blogspot puts out a very good free blogging platform that would be simple for both you and your client to use.

Mar 13, 2016 08:58 AM
Rainmaker
1,081,900
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Put on your website adding as they want.

Mar 13, 2016 07:31 AM
Rainmaker
4,798,566
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Single property websites are excellent eye candy for the seller.  Doesn't necessarily attract those browsing search sites for all homes.

Mar 13, 2016 05:51 AM
Rainmaker
2,875,646
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Consider creating a sub-domain on your site.  She can comment on your blog post as a visitor ... no? 

Mar 13, 2016 03:50 AM
Rainmaker
292,380
Jack Lewitz
Exit Strategy Realty - Evanston, IL

I think you would be better off doing a YouTube video of the house and re do it as more flowers bloom . You can also try using periscope and Instagram 

Mar 13, 2016 03:37 AM
Rainmaker
4,339,576
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I have done single site web sites, but you can also use Realbird, which does that.   You can add lots of photos.

Mar 15, 2016 11:04 AM
Rainmaker
1,300,462
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

1.  I don't.  Never liked the ones I saw and really don't see the point.  Would rather have the traffic at my site and point them to the page for that listing.

2.  No.  Have yet to see a good one for any home.

3.  I'm going to say "doubtful" from the quality (or lack there of) of the ones I've seen.

Mar 13, 2016 12:08 PM
Ambassador
1,770,405
Noah Seidenberg
Coldwell Banker - Evanston, IL
Chicagoland and Suburbs (800) 858-7917

It is pretty easy Debb but you may spend a few bucks to do it right.

Mar 13, 2016 11:54 AM
Rainer
307,260
Melissa Jackson
Century 21 Alliance Properties - Azle, TX
Helping You Make The Right Move

A single property website such as 123mainstreet.com  or a facebook page with the address. That's what I have done.  It's easy to share and people may remember the address. Simple to add video and photos as well as local info.

Mar 13, 2016 10:22 AM
Rainmaker
1,839,743
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

And you want a different client. 

Mar 13, 2016 10:21 AM