We have a basic frmework of what needs to be addressed, but to follow a presentation without flexibility to adapt to the potential client's questions, etc. shows inexperience and will lose the client in a haze of boredom. You have to excite them.

I do use a presentation and leave it behind... so they don't forget me. I've found that sellers like having something in hand and often compare it with what other agents have provided. Doing this doesn't stop me from having a conversation with sellers and responding to their specific needs.

I take the laptop to show how we market.  

Jeff Gould I agree with you. However, I do use a proposal which is sent prior to the listing appointment to answer any questions.

I don't have a canned one- I bring in a book about the team which i leave and seller homework for them to get started on and a short piece on why we are different - and then I talk with the sellers working through our points

those days are long gone in my area....you'd be eaten alive here.... they're cannibals!!!

No I wing it...most people hate a canned presentation.

You should continue to use what works for you in your market.

I did in the past but not lately.  All the sellers want to see is your CMA report and how it pertains to their home...

Oh no! Agents must use the 17 page listing presentation provided by your lead generation company and the 31 page CMA your MLS provides and a fistful of testimonials.....and exhibited via PowerPoint on a laptop. 

Listening to what the seller wants....that only leads to complexity....and who wants that!

Hey, if you are having GOOD SUCCESS, keep doing what you are doing. The nonsense above is guaranteed to shorten one's career.

If you get contacted that means they already checked you out and wish to interview your skills.  Often it is the home price and commission rate.  They also sought your idea what it takes to bring it to the market.  If you miss these 3 key ingridients chances they will go with another agent.  

Sam Shueh

Silicon Valley, CA

We provide a sellers and buyers guide to our agent.  Some use it as their entire presentation others use it as a reference guide.

I've rarely found that people want to sit through a lengthy presentation.  They want to ask question, they want to find out about you and what you will do, they want to know how much they can get for their house!  My listing "presentation" has evolved into a two-way conversation/discussion with the seller and I do bring materials for them to keep or to illustrate certain points if needed. 

I bring my laptop or tablet to show marketing and a few slides.

My area MLS provides a tool for us to use to create a buyer or listing presentation.

I think connecting with people on their level, and responding to their needs  IS a good listing presentation. All that other stuff is posturing.

I have a power point listing presentation.  I like to ask a few questions then ask if they may have any questions.  I listen more than I talk.  The last 5 listing presentation I have listed the home.  

I always thought I should have one, only because that's what I heard. As it turned out, I've never handed out a standard one. I always address a particular seller's needs, in writing, if necessary but haven't had any call for it for a long time. What every one of my sellers craves, is that personal attention.

I have my own listing presentation, and incorporate almost every question a Seller may have.  

The qualify this, 90% of my presentations are to referrals, not "sign calls/internet leads". My listing presentation consists of a pre-listing interview, a follow up question session at the listing presentation, I have the sellers show me their home & share what sold them on it & any upgrades they've done. I then have a simple but classy, 7 slide presentation, that takes 10 minutes to show them the 7 areas of this process I do to exceed their expectations, address their concerns and seperates myself from the other agents they will interview guaranteed! This makes myself the obvious choice: because no other agent in my market is doing this 7 slide presentation. I deliver it very uncanned and I cater to my audience...as a former DJ, I know how to adapt to my audience:)

I also show them the comps & discuss what the market says their home is worth in it's present condition. Then we discuss the Home Enhancement Check list. I get 85% of my presentations to list. When I don't , it's mostly because I chose to stand firm on 6%. 95% of my listings are 6% to this day. (I don't always stand on 6%, it depends on the house, the seller & the circumstances, which is a whole blog in itself ). I do offer my military clients a rebate at close of escrow, as that is 45% of my business here in San Diego.

I have a leave behind piece, but I don't do a formalize dog and pony show.  I wouldn't want one as a consumer and most consumers are relieved when I tell them I am not going to dim the lights and show them slides of our last vacation.  Or a power point presentation.  I prefer to talk to them about their house, their goal, their needs, etc. I talk about how we will market the home, of course, and have a presentation to leave, but I don't go through it while with them.  Success rate is very good.

I made my own.

Yes.