Hank Dugie, Mr. League City (Brockway Realty, LLC)

Spam prevention
Rainmaker
3,449,960
Nina Hollander
Coldwell Banker Realty - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Hank, my business is 75% repeat and referral. I touch my client base at least 2-3 times per month throughout the year.

Jan 01, 2015 09:55 PM
Rainmaker
2,732,032
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Oh yes, I would definitely stay in touch more, esp if you want them to refer friends to you.  I've started to do a quarterly card w/ tips about their home and/or floors (as I do floors).  We do a 1 yr anniversary card too and they get our email newsletter monthly (unless they opt out).

If they refer a friend to us, we send them $50 gift certificate to restaurant.com

Jan 01, 2015 05:16 AM
Rainmaker
1,042,263
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

Cards, phone call, email and in person, pick one once a quarter and that works for me. 

Jan 01, 2015 05:14 AM
Rainmaker
4,823,682
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

I agree with Roy, it is nice to pick up the phone and say hi!  One of our clients stays in touch as least once a quarter!  A

Jan 01, 2015 05:09 AM
Rainmaker
5,775,503
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Pick up the phone and call them or just drop by to ask how all is going. The personal notes are nice and may be saved but may not incite a call to you.

Jan 01, 2015 05:07 AM
Rainer
279,488
Dipti Thakkar
LAER Realty Partners - Andover, MA
On a team with Praful Thakkar

Always - every month.

May 14, 2018 11:13 PM
Rainmaker
811,890
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

I think one should ask themselves, "Am I going to subject my past clients to an Exlax plan (you know what I mean) or will I implement a plan that actually means I care?"

Hey, the reality is, some agents don't care and are simply working the numbers.

Some time ago, you were able to instill sufficient trust in this person for them to conclude a transaction with you. If trust building was your intent, you should understand that maintaining that trust only requires a little tending, not persistent badgering (referred to earlier).

If you really care, let your followup be based on observation as it relates to your knowledge of that individuals passion, challenges, worry, profession or hobby.

Remind them they trust you and you in return trust they will introduce you to their friends, family and work associates. 

How you recognize the focus of the clients passion at the time of closing will go a long way regarding the ease you will experience in tending the garden of this union of aligned interests.

Final word. Do something that affirms...they matter.  Observe and remember. At the time of the trigger event or every 30 days for 5 star or 90 days for sphere, touch base with their affirmation.  In less than 10 years this will account for 80% or more of your business. Use a PAN letter, an invitation or a phone call. Why? Becuase they matter.

Jan 01, 2015 10:12 PM
Rainmaker
4,432,726
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I used to keep in touch regualrly but have not been doing it recently. I hope to do so in 2015.

Jan 01, 2015 08:59 PM
Rainmaker
1,506,596
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I sent cards to all, some with gift cards, many text messages, some social media greetings, emails, follow up calls.

Jan 01, 2015 03:54 PM
Ambassador
4,306,122
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Drip campaign and monthly item of value are important as much as popping by once in while. (My coach recommends once every quarter - however, I do once in a year only!)

Jan 01, 2015 02:56 PM
Rainmaker
181,856
Rachel Martiens and Kathy Tyndall = The Tyndall Team
RE/MAX ESTATE PROPERTIES - Palos Verdes Estates, CA
Love Living In The South Bay

We stay in touch monthly with all of our past clients. Our only rule about what we mail them is to make it different every single time. Frequently it has nothing at all to do with real estate. We dream up funny ideas that will compel them to open the envelope. After all, we are just reminding them we are still here. They already know we sell houses.

Jan 01, 2015 12:22 PM
Ambassador
2,012,371
Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES
Tropic Shores Realty - Ich spreche Deutsch! - Spring Hill, FL
Florida Waterfront and Country Club Living

I use a newsletter to stay in contact, ideally on a monthly basis but sometimes I skip a month.

Jan 01, 2015 09:50 AM
Rainmaker
36,045
Brian Scharick
Florida Exclusive Living Inc. - Fort Lauderdale Luxury Home Realtor - Fort Lauderdale, FL
South Florida Luxury Home Specialist 954-644-9118

I put all of my past clients on my monthly community news letters that go out.  It also features home tips etc.  I also send out a Quarterly Report that they get.  I send a mailer (post card or letter) every two months.  It is amazing the amount of clients that I get are repeat or more referrals from them...as so many times past clients have "lost" your information...so staying top of mind really increases your chances of them referring you to someone else, or contacting you when they need to buy or sell again. 

I also send Birthday Cards, that are hand written with someone that I remember about them.  

I find it is important to keep a database on my clients on how many kids they have, what they like to do etc.  It is great to bring that up when writing a small note to them.  

I always make sure to hand sign my letters that I send out, and hand write all the envelopes, I find they actually get opened this way. 

Jan 01, 2015 05:59 AM
Rainmaker
3,064,103
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

Dipti nailed this one!

 

Jul 02, 2018 05:51 AM
Rainmaker
629,551
Ajay Pandya
e-Merge Real Estate - Columbus, OH
Realtor Ajay Pandya

All the time - meet them in person many times during the year.

Jan 05, 2018 09:24 PM
Ambassador
4,662,027
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

I started using a crm a few months ago, not the best contacts, but better than nothing.

Oct 24, 2017 10:47 PM
Rainmaker
4,798,469
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

It varies by client.

Oct 03, 2017 05:41 AM
Ambassador
3,985,028
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

Newsletters are a good resource and calls or email drip.

Jan 02, 2015 12:44 AM
Rainer
62,354
Hank Dugie
Brockway Realty, LLC - League City, TX
Mr. League City

Thank you for all the good feedback! Annette Lawrence, I try to achieve what you wrote by sending them notes or calling them when I see something that reminds me of them or their hobbies. It's not very structured, but extremely organic and genuine. 

Jan 02, 2015 12:30 AM