Aaron has an extensive background as an advertising and marketing professional and spent over a decade working for companies such as Yahoo! and Doubleclick. He understands how the combination of offline and online media, creative messaging, and cutting edge technology will work to achieve the maximum price for his clients. The internet has become critical to the real estate process for both buyers and sellers, and Aaron knows how to leverage it for maximum benefit on either side of the transaction. In addition to his advertising background, Aaron spent almost 3 years working for PriceWaterhouseCoopers in the finance industry. This combination of experience translates into the following benefits to home buyers and sellers:

- Online media expert. Almost 85% of homebuyers start their search for real estate online. Aaron lived in the world of online marketing for 10 years and has a deep understanding of effective online marketing tactics.

- Negotiation skills. Aaron negotiated multi-million dollar technology licensing agreements during his time in the corporate world. He’s very comfortable at the negotiating table and thrives on getting the right deal for clients.

- Determining Value. Aaron’s financial background helps in both the mortgage and pricing aspects of home buying and selling. Choosing a home can be an emotional decision, but deciding how much you’re willing to pay should always be coupled with sound financial analysis.

- Technology makes it easier. Aaron utilizes technology only to make life easier for his clients. It fosters communication, makes the ‘process’ of a real estate transaction run more smoothly, and can provide information to make smarter decisions. Aaron does NOT use technology for technology’s sake.

There is a lot at stake when buying or selling a home. Aaron makes it his goal to bring a high level of professionalism to the process so that clients are continuously informed, educated, and satisfied with the outcome.  If you are selling or buying a home in Bergen County towns like Ridgewood, Ho-Ho-Kus, Wyckoff, or Glen Rock, then please call me to discuss (201-245-7055)