Bay Area Mortgage Blog

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Mortgage and Lending - Platinum Home Mortgage Company - NMLS #238304
Small, easy to read mortgage tidbits from a California lender take you from application to approval in 300 words or less.
RECENT BLOG POSTS
Today, I am going to ask those politically incorrect questions that no one else has dared to ask. I'm going to ask because these questions are at the very core of what is wrong with our economy. Someone has to ask if we ever hope to have a prayer of getting back on track. Are the REASONS for all ...
11/22/2008
There is a new disease out there: Fear of Financing (FOF). FOF is a psychological disease that prevents people from buying houses. While we have yet to discover a cure, you as a Realtor can sell more houses if you understand it, and help potential buyers overcome it. Buyers have already heard tha...
11/12/2008
Private offices for mortgage brokers, once a common thing, are becoming obsolete. You already know why: mortgage companies, just like my former company, are closing and/or consolidating locations in an attempt to slash costs in this continuing credit crisis. So many people have left the business,...
11/06/2008
I am pleased to let you know that I now am working at RPM Mortgage in Alamo, California, a city adjacent to Walnut Creek, and only a few miles away from my old location. Many of you know from my last post that my former company closed their location in Walnut Creek as a cost cutting measure. A g...
11/01/2008
I spent a sleepless weekend in Seattle. In case you have never been to Seattle, let me explain that it is the perfect place to think things through. With water views on all sides, weather so fickle you never know what to expect (disturbing only if you are a Californian and used to relentless suns...
10/23/2008
Whenever circumstances line up in a way that you have intense and intimate conversations with homeowners in distress, something interesting happens. You start to feel the pain. You start to understand. You know what keeps them up at night. It is, a broader understanding. You are a soldier in the ...
10/20/2008
  And so...this novel entitled "Mortgage Crisis"  is at the beginning of a new chapter.  We have yet another new phrase we must banter around. That phrase:  LOAN RESTRUCTURE. You know you have a new phrase when your clients call you and use these words. The nightly news has 3 different stories ab...
10/08/2008
In Dr. Seuss's famous book, Sam-I-Am is finally successful in convincing his unnamed friend to taste Green Eggs and Ham. Say!I like green eggs and ham!I do! I like them, Sam-I-am!And I would eat them in a boat.And I would eat them with a goat...And I will eat them in the rain.And in the dark. And...
10/03/2008
The mortgage crisis has finally hit the car business. Yep. dealerships are closing and car sales have plunged by about 35%. And while the temptation may be to think of "gas prices" as the reason, the real reason is "mortgage crisis". Fast becoming known as CREDIT CATASTROPHE. Did you know that a...
10/02/2008
Something funny happens when you tell people who they are. They BELIEVE you. The POWER OF SUGGESTION has enormous potential to shape people's lives, and alter their thoughts. I think the mind must be like the Internet. Once you say something, it is like pressing the publish button. It will live o...
09/25/2008
Rainmaker
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Janet Guilbault

San Francisco Bay Area Direct Mortgage Lender
local_phone(925) 212-6347
smartphone(925) 212-6347
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