Shelley Costello's (shelleycostello) Blog

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Real Estate agents are missing valuable leads and leaving closings to your competitors is you are not using these powerful techniques to generate leads. I am sharing these tips to help you take your real estate lead generation to a whole new level.Revolutionize Your Real Estate Buyer Lead Generat...
Latest 10 Facebook Updates How They Affect Your Real Estate Business  EVENT: Thursday May 26, 2016 3:00 PM (EST)The Latest Top 10 Facebook Updates And How They Affect Your BusinessYou are desperately trying to create engagement and convert Facebook traffic into revenue for your business. You have...
 You Could Be Involved In Illegal Activities. Does Your Social Media Manager Know The Law? Do you think it is important for your digital marketer to keep up on your industry laws and information? A resounding "YES!" Especially if you are in the industry governed by state and national laws and the...
Tomorrow's show January 11, 2016) is going to be fantastic. 3 New Facebook Features - How Reach Homebuyers and Sellers on Facebook. Free training. I will talk about how my agents are using Facebook carousel ads to rock their business and leave their competitors behind.     "REAL ESTATE TALK" Rad...
Have you heard of PERISCOPE? I am sure by now you all know the latest App craze out there is Periscope. If you are new to this name you really need to check it out.In 4 months of the App release there are nearly MIL users on #PeriscopeSome are scoping and some are just watching.On September 1, 20...
 If you have been following my Pulse blogs you will have noticed that we are in a series called "Does Your Social Media Manager Know NAR Code of Ethics & RESPA?"We have been taking a deep look at RESPA violations and the NAR Code of Ethics as it pertains to social media. We have actually been loo...
How is your social media ROI? How much time do you spend real giving your social media quality content, engagement and attention? Now you can learn how the Pro's do it. These 10 secrets would cost you hundreds of dollars per month to have a professional social media manger do for you. Learn these...
 5 Things Every Realtor is Missing Online There are 2 Million Realtors in the USThere are 1,063,950 Members of the NAR as of June 30, 201478% of members specialize in residential brokerage.5,090,000 Homes sold in the US in 201388% Purchased through a Broker or Agent429,000 Were New Construction.S...
Social Media & Legalities for Mortgage and Real Estate Professionals.                    What Does Your Social Media Poster Know?Many real estate agents, REALTORS®, and brokers are using social networking websites to market to their “friends” and “followers” of property listings, rentals, news et...
  There are so many social media secrets that the platform developers do not promote or make public, however the system has the availability to operate and provide functionality that can be huge for some markets. One of  my all time favorite Facebook secrets that I seldom share has proven huge f...

Shelley Costello

Real Estate Marketing & Social Media Expert
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