ARCHIVED BLOG POSTS
2025
When buyers walk into a home, they’re not just evaluating square footage and floor plans—they’re imagining their future. Buying a home is an emotional decision first and a logical one second. If a home feels warm, inviting, and well-presented, buyers are more likely to develop an emotional connec...
03/20/2025
Selling your home isn’t just about slapping a "For Sale" sign in the yard and crossing your fingers. In today’s competitive market, you need a well-planned, multi-channel marketing strategy to really make an impact. By blending the reach of digital platforms with the tried-and-true methods of tra...
03/13/2025
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Where do most buyers begin their home search? Online.According to the National Association of REALTORS®’ latest data, 97% of homebuyers use the Internet to find their next home. That means your home’s online presence is often the first—and sometimes only—opportunity to make a lasting impression. ...
03/04/2025
Pricing your home correctly from the start is one of the most critical factors in achieving a successful sale. While it’s tempting to set a high price in hopes of negotiating down, overpricing can deter buyers, cause your home to sit on the market, and ultimately result in price reductions that m...
03/01/2025