R. Michael Brown's Blog

Hype or Adoption?Three years ago, when early adopters were focused on crypto currency and the metaverse, generative artificial intelligence (AI) jumped onto the scene and exploded, leaving crypto and meta behind.AI hype has tempered a bit, but adoption is still increasing.See the numbers...See Mo...

In today’s crowded marketplace and media platforms, where customers are bombarded with limitless options and messages, creating compelling brand stories is necessary for businesses that must stand out.Attention is key… and keeping it is mandatory to turn an audience member into a customer.There i...

By R. Michael BrownMy 'Hood' is getting a makeover!The Sebring Community Redevelopment Agency (CRA) approved an agreement to participate in a TV show’s makeover of the downtown Circle Park Drive area with the network proposing to spend about $1 million and the CRA pitching in $1.35 million.Show h...

Embarking on the entrepreneurial journey? Here's your daily dose of business motivation! 💼✨Every sunrise brings a new opportunity to chase your dreams, conquer challenges, and turn visions into reality.See More [R. Michael Brown Marketing Consultant & Freelance Writer]

The world is fragmented, in a frenzy, and unpredictable. Today brands have a chance to offer a way to focus on what matters. To make the most of that, brands must have meaning, logic, and nurture an emotional connection. We create your brand, turn it into an interactive experience, and communicat...

Understanding Your Customers is the Key to Offering Products & Services that Resonate.🚀 Customer Research: Start by listening – conduct interviews, focus groups, engage in social listening, and encourage feedback.Share your insights on understanding customer desires below! See More [R. Michael Br...

1️⃣ Increased Visibility2️⃣ Targeted Reach3️⃣ Brand Awareness4️⃣ Boost Sales5️⃣ Competitive EdgeHave you tried advertising for your business? Share your experiences or questions in the comments! Let's discuss the role of advertising in amplifying business success. 🌟💼 See More [R. Michael Brown Ma...

Stories play a pivotal role in fostering authenticity and trust in a brand. Unlike traditional marketing messages that can feel scripted and detached, stories provide real-life experiences and testimonials.These narratives resonate with potential customers on a personal level, offering genuine in...

Understanding your customers/clients goes beyond just knowing their names and basic demographics. It’s about comprehending their needs, desires, and pain points. 🤔How well do you know what they truly want? Listen closely to their feedback, engage in meaningful conversations, and conduct interview...

Wishing you health, prosperity, and great stories in 2024 from R. Michael Brown Marketing & Public Relations Consulting, Freelance Writing!See More [RMichaelBrown.com]#happynewyear2024#prosperity#healthy#storytelling