Real Estate Websites, IDX Home Searches, and Search Engine Marketing for Real Estate Agents, Brokers, and Companies.

Twitter can be a real marketing dream for a real estate professional. Take the tale of the married couple (note: they aren't Realtors) who decided to quit their jobs and sell their home so that they could then travel the world for three years. They sold their home in the Pacific Northwest this pa...

While Google may be the most used search engine by just about the entire planet, you can't forget about others such as Bing. (Microsoft's "new" offering in search engines) Bing continues to grow its market share. Computerworld.com reported in July that Bing's search engine share had grown from 12...

If you've done your due diligence and created a well-optimized website for your real estate business; if you continue your online marketing with e-mail marketing, blogging, and social media marketing via Twitter and Facebook, there's still one more thing you need to do to get more people to come ...

You're tech savvy. You have LinkedIn, Twitter, and Facebook accounts. You've even set up your own blog on Wordpress and you accept ads. Good for you! Seriously! You're way ahead of most people. Truly, you are. We're not being facetious. You really are way ahead of the curve. But should you create...

  A pay-per-click (PPC) campaign can be a terrific way to bring visitors to your real estate website quickly. You should be prepared and able to spend a few hundred dollars, however, and you also should set an amount over which you won't go. Otherwise PPC can become very expensive very quickly. D...

We talked in an earlier blog about how to conduct a good PPC campaign. This post will help you write PPC ads that get results. Perhaps the most important thing about your little three-line ad (they're also called "listings") is the headline. You have just five words to grab a searcher's attention...

If you've decided to start blogging about real estate, we congratulate you. A blog can go a long way to bringing visitors to your real estate site. It also can create for you the "brand" as the real estate expert in your selling area.       Some other things a blog can do: It will let people know...

Many SEO companies are out there vying for your business, so you may be thinking to yourself, "how do I choose the right company?" As a company that does SEO specifically for the real estate market, we thought we could give you some tips to help you avoid the ones that take your money, but delive...

When it comes to competition online, there's little that beats real estate websites. After all, there aren't that many different ways to say "home for sale." In addition, if you're a real estate professional using the template websites offered by your company, you're not really getting the full p...

When you've decided to hire an SEO (Search Engine Optimization) company to create and optimize a website for your real estate business, you may be wondering how to choose one. As a company that specializes in search engine optimization, we thought we would give you a few tips. Yes, we're biased o...