Socializing Real Estate!

There are a lot of people out there who are using social media to help boost their brand without knowing the complete potential of it.  This lack of knowledge can be very damaging to the point where many people may actually give up on social media, even though it is providing indirect benefits.  ...

Sharing is caring! Here is a pretty impressive statistic:  the inbound marketing platform HubSpot reports that not only can inbound marketing make as an extremely cost-effective way to generate leads, but it can also double the average monthly leads generated by small and even medium-sized busine...

Sharing is caring! It seems like social media marketing is receiving more promising results on a weekly basis. This week’s social marketing benefit?  Well, according to research and marketing firm Morpace, two out of every three Facebook users state that they will more likely purchase a product i...

...Ad creative, that is. The micro-blogging giant has finally taken the step forward to bring advertising to their platform. If you are familiar with Google AdWords, then you will be able to relate to what Twitter is trying to accomplish. Just like AdWords, business will have the opportunity to b...

Sharing is caring! I know this is a day late, so I apologize. I was out all day yesterday and never had a chance to post these. In short, a viral video is a video which gets widespread popularity throughout various online (social networks, email, instant messaging, etc.) and mobile devices. But w...

Sharing is caring! Ever since January, YouTube has been gradually introducing their new design.  It is now fully integrated across the entire video service, and has shown some promising results.  With the redesign leading to a 6% increase in playbacks and a 7% increase in viewing more content (ac...

As we make our way through the second quarter of 2010, many industries are still working on ways to quantify the results of using social media.  Even though this topic has been discussed for years, many marketers still do not believe they will see quantifiable results in their social media effort...

Sharing is caring! For those of you who are power users of Facebook, this is something that may be of interest to you.  If you use Internet Explorer or FireFox as your primary browser, you can get all the features of Facebook right in a toolbar, which is free to download.  This is an excellent wa...

As indicated by an article published by AdAge, various privacy groups have filed complaints to the FTC regarding the potential privacy issues with advertising exchange systems, particularly with Google, MSN and Yahoo. The argument of these pay-per-click (PPC) and behavioral advertising exchange s...

Sharing is caring! In short, a viral video is a video which gets widespread popularity throughout various online (social networks, email, instant messaging, etc.) and mobile devices.  But what defines a viral viewing?  According to research conglomerate Millward Brown, a high viral viewing consis...