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Services for Real Estate Pros - HouseLens: Video Marketing for Real Estate
RECENT BLOG POSTS
  I've been posting occasionally about challenges you might face when prepping a home for a photo or video shoot. Today, we'll look at the particular challenges associated with staging a historic home.*   People tend to be somewhat ambivalent toward historic homes. On the one hand, they're known ...
10/09/2013
  Early each month, I profile a HouseLens market as part of my Market Closeup series. I think of these posts as a fun chance to show you what's great about the cities where we do business. Click here for a list of the other posts in this series.   This month, I'm profiling Atlanta, one of our new...
10/01/2013
  Last week, I posted about hiding pet “evidence” to help a house sell faster. And I've posted before about hiding clutter, nicknacks, and personal photos or artwork when staging a home for a video or photo shoot.   Of course, the question is, “Where do you hide this stuff?”   The answer may seem...
09/25/2013
  If I asked each of you to name one of the biggest staging hurdles you face, I bet pets would be high on the list. Our artists would agree with you. They shoot over 100 homes per week, all over the country, and pet issues are one of the most common problems they encounter.   Thankfully, pet odor...
09/18/2013
  I have an exciting opportunity to announce today. HouseLens is about to launch HouseLens TV, and we're looking for contributors! HouseLens TV will be an Internet video channel that focuses on real estate news, community profiles, and related topics. It'll be a great resource not just for Realto...
09/11/2013
  Early each month, I profile a HouseLens market as part of my Market Closeup series. I think of these posts as a fun chance to show you what's great about the cities where we do business. Click here for a list of the other posts in this series.   This month, the spotlight is on San Francisco, Ca...
09/04/2013
  One of the exciting things about our full-motion walk-through format is the fact that it translates to many different settings. Small businesses, tourism destinations, commercial real estate—they can all benefit from marketing themselves through full-motion video.   We've discovered that this m...
08/28/2013
  Today is all about HouseLens news--we have some exciting things going in!   First, remember my recent series of posts on social media? Well, HouseLens is practicing what we preach! You can now find us on all the major social media platforms, either as HouseLens or under the umbrella of our pare...
08/21/2013
  Early last week, I shared some tips for staging small homes for photo/video shoots. I mentioned that, since statistics show that Americans tend to favor larger homes, selling a small home can be a real challenge.   As an experienced real estate agent, however, I've learned that it can also be a...
08/14/2013
  Many of you have blogs here on ActiveRain, and I'm sure some of you also have outside blogs—or at least post your ActiveRain content to your own websites. Most of those blogs are probably text blogs (like this one).   Photo and video blogs are also an option, however. Video blogs (also called v...
08/11/2013
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