Real Estate By The Book

"Anyone who says sunshine brings happiness has never danced in the rain." I want to spend a few minutes exploring some of the ways you can maximize your time on Activerain. In the last several weeks it’s been slow to load, it’s been difficult to navigate, and it’s left me sitting in front of my c...

  This is an extremely important issue.  If The US Government cuts Mortgage Interest Deduction, or even diminishes it.... there's even LESS incentive for people to buy!  Realtors have an obligation to contact their representatives about this TODAY     President Obama's fiscal commission group rec...

Many of us have “Old School” advice drilled into us from Real Estate Agents of “yesterday” who “ALWAYS” did something besides blogging and tweeting and updating to get business. Personally, it’s easy for my eyes to glaze over when that conversation starts. BUT, there’s some WISDOM in those “Old S...

Has anyone else looked into the Internet Marketing Specialist Designation aka IMSD? I have 80 agents in my office and I am very tempted to push every one of my agents to get this designation (with my financial support of course). I generate over 1,500 Internet leads per month for my agents at Fat...

I wanted to share an incredible tool I have been using for about 10 months now and wonder how on earth I ever ran my brokerage before I started using it. I'm a techno-geek and I have used or demo'd almost every product on the market for myself and for my brokerage and this is the first system tha...

I had the honor of being part of the panel at the Dallas RainCamp event this last week. A question was asked that I thought would be valuable to share with everyone on ActiveRain. The question was, "How do you come up with content for your website and blog?". What a wonderful question ActiveBrad,...

Did you know that programs like Adobe Acrobat and Nitro PDF are capable of doing TWO types of signatures? Most people know about the electronic signature (which is the best way to digitally sign a document outside of a service like DocuSign or DotLoop) but there is another method I like just as m...

It's important to keep your clients in the loop. Our sellers want, no, they need to know what's happening with their listing. Buyers and sellers both want frequent updates after a contract has been accepted. Strong communication is vital to the success of your business and if you are not providin...

Go ahead, bow your head in shame if you place every lead on the exact same drip campaign. Okay, that was a bad idea. You can't read with your head bowed which means you can't learn how to improve this predicament. All joking aside, if you are going to use drip campaigns to support your lead conve...

It's interesting to see how many people weigh in on the debate to force registration on your website's IDX home search. You hear one side cry out to set the Internet free while the other side argues the importance of capturing more of your hard-earned website traffic as leads. I have my own opini...