RECENT BLOG POSTS
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We've dealt with Panda and Penguin and all their little baby versions and now we have Hummingbird. (What's up with Google and their fascination with animals?) Anywho - What is this Hummingbird and should we be concerned? Actually, Hummingbird has been running for several months according to Googl...
09/30/2013
Blogging takes a lot of time and effort but you don't want to offer information that no one wants to read. Nor do you want to regurgitate the same thing that everyone else has said. But remember, people may be looking to you for the information rather than going elsewhere or simply Googling it. W...
09/23/2013
Advertorials vs. Editorials - What's the Difference? Which is Better SEO? There have been talks and rumors circling the interwebs about the benefits or harm that comes from advertorials and editorials and what the difference is. Basically an Advertorial is a PAID advertisement in the form of a ne...
09/19/2013
How many do you need, where do you need them and why? Links, links, links… You gotta have them to rank but have too many of the wrong ones and you start to get penalized. Writing great content might not count for anything if nobody’s linking to it nor can anybody find it. A link is simply a word,...
09/12/2013
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These used to be the upgraded items. The luxury features that we worked hard for, strive for... and sometimes refinanced our homes for. Now, every new construction home in the country seems to have these features as a standard and the 20-somethings complain if it's not a given in their very first...
08/30/2013
SEO changes all the time and Google is constantly making updates and new strategies on how they rank sites. The last big shift was towards branding and Google has been promoting those websites that have significant branding which is why sites like Trulia and Zillow (which as a name have nothing t...
08/15/2013
How Easy is Your Website for Clients? When I first started on ActiveRain I wrote a post entitled: Ok, So You Have a Blog..... Are You Missing the Major Mark Over Here Though? And it’s one of the biggest blunders I think real estate agents make in a website: people have no idea where you are and w...
07/31/2013
The Best Place to Live in Louisville, Kentucky Of course it's all best opinion based on personal reviews but here are some hot spots, reviews and opinions from those that live there. Jefferson County, the most populous county in Kentucky and home to Louisville is full of great neighborhoods to ca...
07/25/2013
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I write for a lot of real estate companies and brokerages and those agencies and individuals are always looking to market the high-priced properties. Of course, why wouldn’t we? The commission on a $300,000 house is much higher than a $50,000 house but then, people still are buying $50,000 houses...
06/26/2013
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Hot Pockets Hot Pockets! You just read that in the "jingle voice" from the commercial, didn't you? Or better yet, in Jim Gaffigan's rendition of the Hot Pocket jingle! Too funny. Honestly, I must admit it's Jim Gaffigan that put hot pockets on my mind today. However, if you're reading this, and a...
06/25/2013