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Services for Real Estate Pros - The Real Estate Book
Real Estate has changes alot since the latter part of the 1990's. The internet has come to be a friend, a business partner and a way of life. I remember when you could take a $55.00 ad out in the paper and that was it, now we need multiple websites, magazines and most of consumers to capture. The best way to stay in the consumers eye and mind is a multi media, something we didn't have in the late 1990's. What a change!
RECENT BLOG POSTS
I am hopeful that this blog is coming to you at the best part of your day! I got a report from Data Quick one of the Nations largest data recorders in Country, representing the housing industry and movement. It appears Southern California is starting to gain some momentum in housing sales, confir...
05/27/2009
ViralHousingFix Tracking ideas and innovation in media serving the local market by drm on March 9, 2009 This post is the second of a series of six posts dedicated to the results of The Real Estate Agents study conducted by Network Communications, Inc., The Real Estate Book and The OSR Group. The...
04/22/2009
As foreclosures and short-sales remain a viable portion of the homes for sale in many parts of the US, many home shoppers are turning towards them as potential real estate investments or as low-cost primary homes. The RealEstateBook.com has incorporated a new search feature allowing home shoppers...
04/22/2009
New Home Sales, Traffic and Optimism on the Rise wknd-home-webRISMEDIA, April 18, 2009-New home sales, traffic and expectations all lifted meaningfully in March. Findings that support this news are detailed in the John Burns Real Estate Consulting April survey of builders across the country. Acco...
04/22/2009
With the numbers telling all, at over 87% of consumers looking online for Real Estate. How do you get seen in this sea of online hoopla? Well, the internet is a great media for advertsing your listings to the consumer there is no two ways about that. I do it as well, I feed to over 35 sites but I...
04/20/2009
By Mike Parker RISMEDIA, March 27, 2009-I received a letter recently that began, “What you have given me is a whole new outlook on real estate sales.” The letter continued, “My husband and I ran a mom-and-pop brokerage in Northern New Mexico for 25 years. We were a...
03/27/2009
Spring into Savings!!!!   The market is great out there and homes are selling. New reports that just came out in the San Bernardino markets show that housing is on the rise! This means buyers are looking at the lower cost of housing and the affordability of home mortgage's. Its the perfect storm ...
03/27/2009
The Elements of Design   1) Proximity-sometimes referred to as proportion. Elements should look like they belong on the same page together. Good proximity allows the page to look good in its entirity, utilizes space appropriately, and avoids a cluttered look.   2) Alignment (Flow)-to present you ...
03/23/2009
The goals of advertising are clear: 1) LEADS- to attract quality homebuyers to you and your listings 2) LISTINGS-to present you in a favorable way to potential home sellers 3) IMAGE- to help create and reinforce your image. To create, in the consumers mind, a preference to do business with you. T...
03/17/2009
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Advertising in 2008 versus 1998.....have you seen The Real Estate Book lately?