Online Marketing

Proud of my coaching client (Literally my very last one) on active rain creating value and linking back to his website.  Great work.  In my real estate career I’ve both bought and sold homes for many people here in South Pasadena, California. Over the past few months I’ve sold or listed for sale ...

Exceptionally proud of my team's work on this Closing Costs Active Rain article If you've found your dream home in the beautiful town of Mountain View, California, you may be wondering how much it will cost to close on the deal. Closing costs are not constant and can range from a few hundred doll...

I used Follow Up Boss | Here are the Pro’s and Con’sFollow Up Boss – Is this real estate CRM as good as they say it is?Follow up Boss is a type of stand-alone Real Estate CRM Software with automated follow-up features. It ties to various websites, namely IDX Broker, BoomTown, CINC, Bold Leads, Yl...

How did we arrive at “return on investment” numbers for InboundREM?Return on Investment means HOW MUCH DID I SPEND vs. HOW MUCH DID I MAKE.It is challenging to find a client prepared to have the time to track lead generation and sales generation from a source. I have a handful of clients generati...

Christophe Choo – Real Estates #1 Video MarketerWhat can Christophe Choo teach YOU about real estate video marketing?In 2008, real estate agent Christophe Choo began using real estate video marketing as his primary marketing tool. Videos uploaded on his Youtube channel center on luxurious real es...

Ylopo – Will this Real Estate Lead Generation System work for you?Ylopo – Will this Real Estate Lead Generation System work for you?Ylopo combines the wide-ranged power of Facebook marketing, IDX searching, AI chatbots, and automated backend features, all meant to capture and cultivate the intere...

Inboundrem's Sierra Interactive review I wrote a detailed review comparing Sierra Interactive with Commissions Inc. my own company InboundREM, KvCore and if you really dig for it Real Estate Webmasters and Bold Leads. You can find that review at the following website address.  https://inboundrem....

Rainers, I have done over 100 podcasts talking on the subject of real estate marketing. I have been honing my skill set focused on residential real estate for 13 years. You would think I had heard it all or done it all in terms of marketing strategies that really "move the needle".  If you agreed...

Every year I do 200 to 400 consultations with real estate professionals all over the world. It's surprising how often the topic of what blogs or websites I follow and why. In 2018 my list was more the real estate blogs you SHOULD read. This year in 2020 I am simply listing the blogs I actually re...

Rainers, What a difference a year makes! At the beginning of 2017 when I got serious about blogging about Real Estate Marketing and Real Estate SEO I had no idea where the journey would take me.  One of the first stops was Active Rain. Originally I thought I would use this platform mainly as a Ba...