Gina McKinley's Real Estate Blog

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Real Estate Agent - Gina McKinley Group LLC
RECENT BLOG POSTS
Beautifully maintained home in highly desirable Ashley Park! This home features an updated gourmet kitchen with gorgeous granite counters, stainless appliances, and plenty of counter prep space, plus a large breakfast bar perfect for entertaining. The light and bright living/dining room, traffic ...
08/31/2017
When I got into real estate years ago, one of the first things I realized was there were months with nothing and others with plenty. Home sales were high and low, so I needed a way way to fill in the gaps, valleys and smooth the road. A Home equity line did the trick. Here is somemore… A home equ...
08/31/2017
Often, when asked to help someone sell their home, or to just sit and visit about the value of their home, the true value of the conversation ends up being staying in the East Valley, versus moving elsewhere in the state or to another state. Your decision may be based upon the estimated value tha...
08/25/2017
You’ve heard the old cliché that buyers are liars, right?  It’s so well-known it was #1 on Inman News’ list of the top 50 real estate one-liners, and for good reason. There are few things in real estate more frustrating than showing buyers multiple properties only to have them make lowball offers...
08/21/2017
My assistant was just talking about of when her family moved to Arizona in 1972.  Neighborhoods were an open and safe community for friends, family, and children to roam the neighborhood.  Children would walk to school, then coming home to the back door being left unlocked for easy entry if mom w...
08/10/2017
Want your marketing to attract more buyers and sellers?Regardless of whether you market yourself online, by email, in print, or anywhere else, there are three ways you can instantly improve the effectiveness of your campaigns.#1 – Focus on Benefits, Not FeaturesA feature is a factual statement ab...
08/07/2017
Chandler PARENTS of 1 to 5 year olds: If you have great credit and some down payment (equity in your house) why not buy a rental that will be mostly paid off in 15 years? And the rents or a 2nd or even a re-finance, or sale might pay for ALL of the kids college costs! Read on as there is some gre...
07/28/2017
When was the last time you showed buyers what felt like an endless number of homes?  Showing property after property to indecisive buyers consumes a huge amount of time and energy. The key to avoiding this nightmare scenario is helping buyers pinpoint exactly what they want before showing them ho...
07/24/2017
 OH do I have a story about a non-qualifying assumption from the mid 1980’s that was done in Chandler! Then the City of Chandler experienced exponential growth, ranking among the fastest-growing municipalities in the country And it was one of the reasons that…In the late 80’s, both FHA and VA beg...
07/21/2017
Every time you step into sellers’ home for a listing appointment, there are three questions your presentation must answer. Get the answers right and you win the listing.  Get them wrong and the sellers will choose one of your competitors. Question #1: Why You? The first question you must address ...
07/17/2017
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Gina McKinley

ABR, CIAS, CDPE, CRS, SFR -Chandler, Gilbert, Mesa
local_phone(480) 355-8645
smartphone(480) 779-9235
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