Business in the Crawlspace

When you hear the word "coach", what comes first into your mind? Do you picture a basketball team with a man/woman shouting out directions? Or perhaps a football team with a man/woman pacing to and fro and calling out the names of the players? Coaching is no longer reserved to sports teams; it is...

It's a talent that everyone has, yet they think they don't. This has nothing to do with American Idol! It's the power of innovation and if you've ever marveled at somebody's creative prowess, guess what, you can create and innovate too.   It just takes time.   Everyone is born creative.   The box...

Viral marketing is an integral part of a campaign strategy that is used to achieve objectives.   It is not the objective itself.   If the main objective of an e-mail campaign is branding, in order to achieve greater branding success exposure you craft your message or offer in a way that it encour...

Sometimes we focus too much on learning all the great tips, strategies, and techniques for mastering a skill ... while we ignore the "mechanism" that's responsible for putting them into action. Trust! Trust is a combination of the value that others perceive in you, and their willingness to harmon...

Last year a well known New York restaurant was struggling with a problem that afflicts all dining establishments: no shows. Indecisive patrons would frequently make reservations and then, without notice, fail to appear. The result is wastefully booking times and tables that paying customers would...

The best business management has the foresight to recognize that the business development process (that is, becoming successful in all areas of your business so that you can grow sales) has less to do with online magazines, blogging, Websites, brochure designs, SEO, or any other tools you use whe...

Opportunity Knocking The greatest of all SUCCESS rules is this: Do unto others as you would if you were the othersThe Golden Rule is more than a principle of ethical behavior; it is a dynamic force that can work good in the lives of untold numbers of people. When you make it a practice to treat o...

Listen . . . .  Do you want to know a Secret? . . . . . Do you promise not to tell . . . . . . Closer . . . . . Can I sell you a CD that will tell you the secret?  Can I sell you the DVD that will open the gate? Will you subscribe to my Blog or Website to study the secret? Once I give you the sec...

Much has happened over the last 12 months. Gas prices hit $4.00 per gallon, Michael Phelps dominated the pool at the Beijing Summer Olympics, Britney Spears making an unexpected comeback, the fall of the national economy, and Oprah the middle of a heated presidential campaign. Along with events c...

Finding the sort of elusive connection that is normally the domain of plain dumb luck is, of course, the promise of social networking.  But if you spend any time on social networking sites, you seldom find it works the way you thought you know it would work. Most sites offer quantity over quality...