Derek's Blog

Our CEO, Alex Chang, wrote a great post on separating church and state on Facebook. Take a read and give us your take!  As some of you know, I’m a huge “fan” (pun intended) of the opportunity Facebook presents for Real Estate professionals (both agents and brokers) to engage, build relationships ...

     and     The Perfect Search For Your Perfect Home Just Went Social So you've been using Facebook for a while now. You've reconnected with an old high school buddy or found your second cousin from your Mom's side of the family. But have you been leveraging it to build your network for your bus...

  Most of us are aware that Facebook is the dominant force when it comes to social platforms. But did you know that Facebook is nipping on the heels of Google in regards to Internet dominance? Here are some Quick Facts (according to Facebook , Alexa.com and Compete.com): Facebook is the #2 websit...

I'm back with another 50 people you should really consider following on the Twitter. Click here to see who they are and check out the profile I did on Marianna Wagner AKA (@mizzle) of the Wagner iTeam at Keller Williams Hope Realty in Colorado Springs, CO. This is the second installment (check ou...

REBarCamp San Francisco 2009 is right around the corner. Roost is very proud to be sponsoring this great event and we thought we would share some memories from last year in case you are on the fence. A big thanks to Ginger Wilcox (@gingerw) for the inspiration for this video. Click here to see t...

A lot of discussion has taken place over the last two days with regards to Google and what they are doing with real estate and their map. On the Mashable site, Stan Schroeder states in his post Google Gets Serious About Real Estate Search...In Australia "It’s a sign of the things to come, as this...

I wrote a simple little post on the Roost Blog last Thursday titled 50 Real Estate Folks You Should Follow on Twitter. The response was so great I thought I would post it over here on AR so everyone could take a look. Roost will be putting this list out on a monthly basis so if you follow any gre...

    Do you remember when you were a kid and you would spend all day at some neighbor’s house bouncing up and down on their trampoline? Well that bouncing may have been a lot of fun when you were a kid, but it sure isn’t any fun when it comes to your website! According to the Wikipedia definition ...

For years, real estate agents and brokerages have been notorious for spending marketing dollars on outlets that they cannot track in terms of the return on investment (ROI). Heck, I was in the same boat for the last five years while running the marketing department for a large regional broker in...

The start of my real estate brokerage career just happened to coincide with the dramatic increased use of the Internet by home buyers and sellers. As a marketer, this sounded like the Holy Grail because unlike other advertising outlets (newspapers or magazines) the Internet is clearly a highly tr...