RECENT BLOG POSTS
Digital marketing is becoming more and more popular as traditional advertising loses its effectiveness in real estate lead generation.There are many online marketing options available to REALTORS in 2022, so how does one choose where to invest their time, energy, and money?Local digital marketing...
01/28/2022
Relatively low mortgage rates have rekindled interest in homeownership, particularly among young people who are fed up with rising rent costs and would like their money to go towards building equity rather than lining their landlords' pockets.A home can be a valuable asset that will lead to finan...
01/12/2022
Termites and Prospective HomeownersProspective buyers tend to concentrate on the cosmetic changes they will need to make to a house if they buy it. Buyers often evaluate a property's worth by its curb appeal.They may not be aware of the potential dangers lurking below the surface. For example, te...
01/07/2022
Greenville SCIn a 2018 article published in The Washington Post, writer Dina Mishev had this to say about Greenville, South Carolina: “Residents of this aging Southern mill town knew it still had life in it. It took decades of hard work, but today it surprises visitors with its low-key culture an...
05/06/2021
Beyond high-end luxury home listings, virtual tours have struggled to find their place in the real estate business.  Some Realtors have compared virtual tours to a solution without a problem.  Of course they look really neat and can certainly get the attention of a potential buyer, but prior to t...
12/02/2020
Have you hit a plateau in your business growth? Attempting to re-structure your business plan? Are you stressing out? Are you continuing to grow your database and develop better and closer relationships? Are you new to the industry? If you’ve answered yes to any of these questions, a real estate ...
09/24/2020
Is a Real Estate Commission Negotiable? The quick response to this question is yes. As with many things, there is more to the story though. While real estate commissions are “always” negotiable, both sides of the equation have contributing factors that may influence whether a seller should pay le...
05/27/2020
 Being a Member of the National Association of Realtors® (NAR) has important benefits. It is highly suggested that real estate agents, brokers, and managing brokers become members of NAR. The national dues for being a member of NAR are $150 per member in 2020. The benefits far outweigh the nomina...
05/22/2020
Many industries are being hit hard by the Coronavirus pandemic. Real estate is one of them. Many managing brokers are taking precautionary measures and implementing new policies due to the impact of the coronavirus on real estate. The focus is on the safety of their agents, other agents, clients,...
03/24/2020
Can a Part-Time Realtor Be Successful in Real Estate? So you have just gotten your real estate license after passing the real estate exam first try. Now you are looking at how much time can be devoted to your new carreer. Becoming a part-time real estate agent is a viable option for many people t...
01/17/2020
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Dean Cacioppo

Real Estate Marketing Guru
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