Real Estate Marketing 1's (cmarketing) Blog

What is a vlog, you ask? Though it sounds a bit like an ancient Viking ritual, vlogging is the latest-and-greatest way to communicate with your prospects.  A vlog is a video blog (or vidblog), which is just another form of blogging - but without the writing.  Vlogs  are short video clips people ...

Most people have heard of Facebook and YouTube, but what about Scribd, Flickr, or Digg? There are many different sites out there that have been created to help real estate agents reach out and communicate. Best of all, most of these sites are free!Read on to learn the basics about the latest soci...

Do you have writers block? Even if you’re a proficient blogger, it’s not uncommon to struggle with fresh new topic ideas. In Blogging Part I we talked about how important it is to stay frequent with your blog postings – and how posting regularly can really help your bottom line (more leads, more ...

What is marketing?  Marketing has gotten a bad rap - think Madison Avenue ad men and the toy commercials that make your kids absolutely nuts. While there is that kind of marketing out there, at its core marketing really means something quite simple: communicating your message. Traditionally, it's...

Agents who blog frequently know the importance of blogging  – how it helps their bottom line (more leads, more clients, more referrals, more money!) So what exactly is a blog? A blog, also referred to as a web log, is a live active journal kept online – for all the web world to see. Blogs are use...

Has a week gone by already? Wow. . . I need a vacation. So, whether I believe it or not, the calendar tells me that it’s time for another edition of The Good, the Bad and The Ugly. Today I’ve got a tri-fold brochure that is, I have to be honest, a complete mess. As I always do, I’ve taken out ide...

First developed in 2004 by the DENSO Corporation – an automotive group in Japan – QR codes (or, Quick Response codes) are the hot new way to advertise yourself and your listings.  A Quick Response (QR) code is a 2D barcode. When the QR code is scanned by a Smartphone camera or barcode scanner, it...

Last Thursday I opined on the question "What is spam?" I said I would blog this week about the CAN-SPAM Act (what you don't know can hurt you). The fact is, no matter who you are or what you do, if you ever send e-mail to prospective clients (leads) you should be on the up-and-up regarding spam. ...

One of my favorite marketing magazines, BtoB, has a regular feature called "Chasers." The Chasers review a number of ads with a certain theme, pointing out what works and what doesn't (this month's Chasers was about how "pictures in advertisements need to be more than pretty.") When the magazine ...

I've been on Twitter for about two weeks now and have built up a small-but-respectable following. Today, I sent a direct message (not a public Tweet) to all of my followers. This was the message: Only 2 more days to save 25% -- Realtor Marketing Strategies Ebook! www.cmrealestatemarketing.com/rea...