Ashley Whittenberger's (ashleywhitt) Blog

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Industry Observer - Ashley Whittenberger Fine Art
RECENT BLOG POSTS
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The economy and current events are certainly affecting decorating trends and color palettes. I couldn't be more pleased with the current trends, color palettes and products being offered.  An eco-friendly, simplified approach to decorating and real estate staging is part of our company's culture....
02/13/2009
13 Comments
One of our consultants recently did a staging for a home with a unique art niche --- it is not at eye ball height. Our stager elected not to put anything in it. I was just wondering, what would you have done? On one hand, a niche is usually begging for a piece of art, on the other, the space cou...
01/28/2009
Downsizing... A Trend That's Here to Stay? According to the Better Homes & Garden Real Estate Center, the down economy has an increasing number of American home buyers reconsidering their large, oversized and supersized homes.   A recent survey conducted on the magazine's website found that what...
01/23/2009
I just happened to read an article in Realty Times that stated staging is out in 2009. Here's a link to the article in case you're interested:  http://realtytimes.com/rtpages/20081231_inout.htm . Obviously, having many years of experience in real estate, marketing and home staging, I was shocked ...
01/01/2009
I teach a TREC-approved MCE course for realtors on home staging several times a month, and during these classes, one of the most common challenges I hear about from agents is "My client won't listen to me." or "I'm afraid I might offend my seller, so I just let them leave it as is." or "We/they ...
11/30/2008
I got up early one morning a couple of weeks ago and headed down to the Fox network affiliate for a quick interview on their morning show. It was definitely fun and I got to take my 6 year old son to tour the studio, PLUS we hopefully got some good exposure for home staging! http://www.myfoxausti...
11/29/2008
While many interior decorating companies might be feeling the effects of this economy, our Austin-based home staging and decorating firm, has been thriving since it began specializing in recycling, reusing, and going green with our clients. According to The National Centre for Design at RMIT Univ...
11/29/2008
I teach a TREC-approved MCE course for realtors on home staging several times a month, and during these classes, one of the most common challenges I hear about from agents is "My client won't listen to me." or "I'm afraid I might offend my seller, so I just let them leave it as is." or "We/they d...
11/29/2008
15 Comments
I just had to share this funny note I recently received from my mom on the color orange... hope you get a chuckle! (P.S. I wouldn't recommend staging with the color orange unless it's used very carefully!) ------ Dear Ashley,   I read an article last night that stated Orange was the "In" color fo...
11/28/2008
For some, creating aesthetic balance comes naturally, for others, it may be a challenge.  If you're in the latter group, you will enjoy this month's column, in which I've included some quick tips and easy mathematical formulas that will help take the guesswork out of decorating your home.  Grab y...
11/08/2008
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Ashley Whittenberger

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From business tips to staging strategies, I love to share my knowledge and experience while engaging in insightful conversations with my colleagues here on Active Rain.