Andrea Palmer's (andreanow) Blog

REPOSITION YOUR LISTINGSMost home sellers find that they cannot sell their properties for as much as they want, and we increasingly reposition the listings. When a seller puts their home on the market on day one, they very well could be the best priced home in the best condition.  But if over the...

ONLINE SHOPPERS NEED YOUHome shopping alone - without the help of a professional even when online - can become a huge handicap for home buyers. Here are four reasons: • Late information. Shoppers who limit themselves to only looking at real estate Web sites will overlook some very good properties...

ALL A-TWITTERGiven the overlap between business and personal relationships, we should take advantage of Twitter and Facebook to market ourselves in subtle ways. For example, we could remind family and friends of what we do for a living via status updates. We could indicate that we are on their w...

SET THE STAGE FOR A SALESimple fixes and staging practices can focus buyers' attention in the right places and keep them from getting sidetracked by personal items in the home. Here are some staging suggestions. · Eliminate countertop clutter. A countertop covered with small appliances and utensi...

FOCUS ON OUR HOME PAGE We need to take a close look at our Web site home pages to ensure we attract visitors' attention from the start. The home page should offer something that prompts them to click further into the site. The site also should feature content for buyers, sellers, other agents and...

HOME STAGINGMore Realtors are suggesting to their home sellers that they consider home staging - a process where a house for sale is de-cluttered, de-personalized and redecorated so it appeals to a wide variety of potential buyers. Staging a home so the house, not the seller's life and tastes, is...

HOME STAGINGMore Realtors are suggesting to their home sellers that they consider home staging - a process where a house for sale is de-cluttered, de-personalized and redecorated so it appeals to a wide variety of potential buyers. Staging a home so the house, not the seller's life and tastes, is...

LEAD THEM TO WATERA major goal of your Web site is to generate leads, though it's often difficult to persuade site visitors to fill out those online forms - but there are a few easy steps to get more Web leads. First: Make the Web forms voluntary by including the following statement above all for...

HOME STAGINGMore Realtors are suggesting to their home sellers that they consider home staging - a process where a house for sale is de-cluttered, de-personalized and redecorated so it appeals to a wide variety of potential buyers. Staging a home so the house, not the seller's life and tastes, is...

LEAD THEM TO WATERA major goal of your Web site is to generate leads, though it's often difficult to persuade site visitors to fill out those online forms - but there are a few easy steps to get more Web leads. First: Make the Web forms voluntary by including the following statement above all for...